Senior Performance Specialist

FABCOM; Hong Kong; On-site; HKD 350,000 - 520,000; Full time

Benefits offered by this job

Competitive compensation

Career growth opportunities

Equal opportunity employer

Job summary

FABCOM in Hong Kong is seeking a Senior Performance Specialist to lead data-driven media planning and optimization across social advertising and programmatic channels. You will craft strategies, analyze performance, and collaborate with clients and internal teams to drive measurable marketing results.

You will mentor junior staff, manage multiple campaigns, and ensure timely delivery with high-quality work while building strong client relationships.

Qualifications

• Bachelor's degree in marketing, communications, or related field.
• 2–3 years of experience in digital marketing or media agency, or experience as Senior Planner.
• Strong project management and problem-solving abilities.
• Excellent communication and interpersonal skills; ability to build relationships with clients and stakeholders.

Responsibilities

• Create and implement media plans and strategies for clients.
• Analyze performance data and provide insights to optimize campaigns.
• Work independently and in teams to deliver high-quality results.
• Manage multiple projects ensuring timely delivery.
• Communicate with clients and internal stakeholders for alignment.
• Continuously monitor and adjust campaigns to improve results.
• Mentor and train junior team members in digital marketing.

Skills

Project management

Problem-solving

Communication

Interpersonal skills

Client relationship management

Education

Bachelor's degree in Marketing / Communications / related field

Job description

FABCOM is an award-winning integrated marketing consultancy and agency that helps brands grow with purpose. We’re more than just a media agency — we’re a strategic partner to our clients, combining creativity, data, and technology to deliver impactful marketing solutions. From creative ideation to martech, our expertise spans programmatic advertising, social and search engine marketing, direct media buying, KOL collaborations, data activation, and more. As official partners of Google, Meta, and other leading platforms, we empower brands to break boundaries and achieve measurable results. We have offices in Hong Kong, Taiwan, Malaysia, and Singapore, with over 150 employees.

At FABCOM, we’re building more than campaigns — we’re building careers. You’ll join a team of marketers, strategists, and innovators who thrive on pushing boundaries and creating impact. If you want a place where your ideas matter and your growth is celebrated, FABCOM is the place for you.

As a Senior Performance Specialist, you will work alongside experienced professionals to develop in-depth knowledge and hands-on experience in social advertising, programmatic display, and other related fields. You will be responsible for creating and implementing effective media plans and analyzing performance data to optimize campaigns to help our clients achieve their business marketing goals.

Responsibilities:

• Create and implement effective media plans and strategies for clients
• Analyze performance data and provide insights and recommendations to optimize campaigns and achieve clients' business marketing goals
• Work independently and as part of a team to deliver exceptional results for clients
• Manage multiple projects simultaneously, ensuring timely delivery and high-quality work
• Communicate effectively with clients and internal stakeholders to ensure alignment and successful execution of campaigns
• Continuously monitor and analyze campaign performance, making adjustments as needed to achieve optimal results
• Mentor and train junior team members to develop their skills and expertise in digital marketing.

Requirements:

• Bachelor's degree holder in marketing, communications, or related field.
• Ideally 2 - 3 years of experience in digital marketing or media agency industry or worked as Senior Planner.
• Excellent project management and problem-solving skills, with the ability to work independently and as part of a team.
• Excellent communication and interpersonal skills, with the ability to build and maintain strong relationships with clients and internal stakeholders.

Life at FABCOM and our offerings

FABCOM is committed to fostering a culture of mutual respect, transparency, and appreciation. Each individual clearly understands their mission and growth opportunities and is eager to achieve long-term career success with us. We offer competitive compensation and benefits for our employees, recognizing and rewarding their efforts appropriately.

As an equal opportunity employer, FABCOM considers applicants for all positions without discrimination. We handle each application with care, ensuring that your personal information is kept strictly confidential and used only for recruitment purposes.