Performance Strategist (Advertising & Media Field)

Omnicom Media Hong Kong; Hong Kong; On-site; HKD 300,000 - 480,000; Full time

Benefits offered by this job

5-day workweek

Group medical & life insurance

Free shuttle bus

Job summary

A leading media agency in Hong Kong is looking for a Digital Campaign Manager to manage campaigns across various digital channels, optimize performance, and support clients effectively. Candidates should have a Bachelor's degree and 2-4 years of experience in SEM or social media advertising. The role requires strong data analysis, communication skills, and attention to detail. Benefits include a 5-day workweek, medical and life insurance, and a free shuttle bus service.

Qualifications

• 2-4 years relevant experience in SEM, social media advertising, or RTB bidding.
• Prior experience in a media agency is preferred.
• Strong understanding of performance marketing and e-commerce.
• Strong experience and technical understanding of Performance Marketing/e-Commerce.
• Excellent time management and multitasking abilities.
• Detail-oriented with high-quality output in a fast-paced environment.
• Excellent verbal and written communication skills.
• Understanding of web analytics metrics (e.g. Google Analytics).
• Proficiency in Excel and PowerPoint.
• Keeps up with client business, competition and industry trends.
• Candidates with less experience may be considered as Performance Executive.

Responsibilities

• Manage digital campaigns across all biddable channels.
• Optimize campaign performance strategically.
• Troubleshoot campaign delivery and performance.
• Excel at using data to drive continuous improvement in campaigns.
• Interpret dashboards to understand trends and results.
• Troubleshoot campaign delivery and performance to ensure ongoing improvement.
• Identify up-weight opportunities for new campaigns.
• Provide technical expertise and support to clients and planning team.

Skills

Performance Marketing

Data analysis

Communication

Time management

Detail-oriented

PowerPoint

Google Analytics

Client communication

Education

Bachelor’s Degree

Tools

Google Marketing Platforms

Excel

PowerPoint

Google Analytics

Job description

Manage digital campaigns across all biddable channels (search, social, programmatic display and video.. etc..) end-to-end for leading brands in various industry

Extensive knowledge in performance marketing through Google marketing platforms and Facebook business manager

Ability to assess campaign progress strategically and optimize accordingly

Excel at using data to drive constant and educated improvement in campaigns

Thrive at using spreadsheets and assessing dashboards to determine trends and understand results

Troubleshoot campaign delivery and performance to ensure improvement over time.

Identify up-weight opportunities for new campaigns

Provide technical expertise and support to clients and planning team

Requirements

• Bachelor’s Degree
• 2-4 years relevant / SEM / Social Media Advertising / RTB bidding experience
• Prior experience in a media agency
• Strong experience and technical understanding of Performance Marketing / e-Commerce
• Effective time management skills with an ability to multitask and prioritize
• Detail-oriented
• Able to produce high quality work within a fast paced, dynamic environment
• Excellent verbal and written communication skills
• Understanding of web analytic metrics (E.g. Google Analytic)
• Proficient in Excel and PowerPoint
• Develops knowledge of client’s business, competition and latest industry news and trends
• Candidate with less experience will be consider as Performance Executive

Benefits

We offer a 5-day week of work, group medical & life insurance coverage, free shuttle bus to the right candidate.

Interested parties please send your application letter and resume with your current and expected salary by email to [e-mail]

All information collected will be used for recruitment only and treated in strict confidence. We will retain the personal data of unsuccessful applicants for future recruitment purpose for a maximum period of 2 years.