Senior Marketing Manager (eCommerce & Digital)

Classy Wheeler Limited; Hong Kong; On-site; HKD 500,000 - 700,000; Full time

Job summary

A leading telecom carrier in Hong Kong is seeking a dynamic individual to manage the ecommerce and digital marketing team. This role focuses on developing and implementing strategies to enhance brand awareness and drive customer engagement, particularly among SME customers. The ideal candidate will possess excellent leadership skills, a strong sales-driven mindset, and over 5 years of managerial experience in ecommerce. If you thrive in a fast-paced environment and are passionate about digital marketing, we want to hear from you!

Qualifications

• More than 5 years of managerial experience in ecommerce and digital marketing.
• Experience in B2B ICT or Banking is preferred.
• Holistic understanding of successful eCommerce business.

Responsibilities

• Manage the ecommerce & digital marketing team to implement strategies.
• Enhance brand awareness and drive traffic to the website.
• Identify and evaluate new digital technologies for business improvement.

Skills

Leadership skills

Sales-driven mindset

Stakeholder influence

Adaptability

Effective communication

Education

University Degree in business discipline

Job description

Client Description

Leading telecom carrier and IT solutions company

Job Description

• Manage the team of ecommerce & digital marketing to develop, manage and implement ecommerce & digital marketing strategies to promote products, services and solutions for acquiring SME customers
• Enhance brand awareness within the digital space as well as driving website traffic and acquiring leads/customers
• Identifies and evaluates new ecommerce & digital technologies to improve business performance
• Develop media and content marketing strategies to drive relevant customers with the goal of improving purchase intent
• As business owner to manage the business performance as well as effective tracking with web analytics and other business indicators to deliver revenue target and KPIs
• Liaise with different business functions including IT, Logistics, Group legal and compliance team

Job Requirements

• Excellent leadership skills, highly entrepreneurial, sales-driven, possess a holistic understanding of a successful eCommerce business, able to influence stakeholders at all levels and drive results through collaborations
• Strive for the best business performance and drive growth
• Never satisfied and unwilling to stop testing mindset
• Able to effectively communicate brand’s message
• Able to extract key values and insights from dashboard and reports
• Adaptability in the ever-changing digital space and ability to think like a customer
• University Degree holder in business discipline with more than 5 years managerial experience in ecommerce and digital marketing, B2B ICT/Banking experience is preferred