Retail Manager (premium fashion brand)

KOS International Limited; Hong Kong; On-site; HKD 1,200,000 - 1,800,000; Full time

Job summary

KOS International Limited in Hong Kong seeks a senior leader to drive the growth and performance of the luxury retail business. You will deliver sales and profitability targets while strengthening brand positioning in the market, acting as a brand ambassador with service excellence and a customer-focused selling culture.

Lead, coach and support Store Managers to achieve consistent performance, elevate the customer experience and exceed business objectives across the Hong Kong store network.

Qualifications

• High-level leadership experience in luxury retail or premium brand environments.
• Track record of driving sales growth and profitability in multi-store networks.
• Ability to develop and implement customer-centric selling culture and service standards.

Responsibilities

• Lead luxury stores in Hong Kong, driving sales and profitability targets and brand positioning.
• Coach Store Managers to achieve performance goals, elevate customer experience and selling standards.
• Conduct weekly performance reviews, address challenges and set action plans with store leadership.
• Collaborate with merchandising to optimize product availability and stock flow across stores.
• Work with Operations to improve store efficiency and share best practices across the network.
• Build relationships with department store partners and landlords to support business objectives.
• Support Senior Director, Retail in executing strategic initiatives and store network calendar.

Skills

Leadership

Sales growth

Strategic planning

Customer service excellence

Coaching

Job description

Lead the growth and performance of the luxury retail business in Hong Kong, delivering sales and profitability targets while strengthening brand positioning in the market.

Act as a brand ambassador, upholding the highest standards of service excellence and fostering a customer-focused selling culture. Lead, coach and support Store Managers to achieve consistent performance, elevate the customer experience and exceed business objectives.

Key Responsibilities

Sustainable and Profitable Growth

Take ownership of sales and profitability across luxury stores in Hong Kong, monitoring daily results and driving improvements in sales and key performance indicators (KPIs).

Conduct weekly meetings with Store Managers to review performance, address operational challenges and establish action plans.

Work closely with the merchandising team to identify commercial opportunities and product risks, optimise product availability and manage stock flow across stores.

Partner with the Operations Manager to enhance store efficiency, share best practices and maximise business performance.

Build and maintain strong relationships with key business partners, including department store management teams and landlords.

Support the Senior Director, Retail in implementing strategic initiatives and achieving company objectives.

Develop and maintain a structured store visit schedule for review with senior retail management.

Identify and implement best practices across the Hong Kong store network to strengthen sales execution and KPI performance.

Brand Elevation

Lead by example and embed service excellence into daily store operations through ongoing coaching, training and consistent leadership.

Collaborate with relevant teams to maintain brand presentation standards during store changeovers and seasonal launches.

Oversee store-led client engagement and customer relationship management initiatives to strengthen customer loyalty and long-term relationships.

Identify opportunities to enhance brand positioning through local marketing and public relations activities in Hong Kong.

Represent the brand with professionalism through a positive attitude, appropriate conduct and impeccable personal presentation.

Partner with PR and Marketing to develop a calendar of events that enhances brand visibility and customer engagement.

Talent Development and Team Performance

Support the recruitment, selection and training of employees for new store openings and existing stores in Hong Kong.

Conduct monthly workforce and staffing reviews with the relevant people development team to ensure alignment with business needs.

Partner with Training and People Development teams to foster a high-performing culture centred on service excellence.

Equip Store Managers with practical tools and coaching to strengthen their leadership, recruitment and team development capabilities.

Use structured store visit checklists to assess execution, reinforce regular team briefings and monitor the consistent application of service and selling standards.

Take ownership of personal development and actively seek and provide constructive feedback through one-to-one discussions and coaching.