Remote Senior VIP User Growth & Lifecycle Lead

Binance; Hong Kong; À distance; HKD 900 000 - 1 500 000; Plein temps

Avantages offerts par ce poste

Remote-first

Competitive salary

Career growth

Résumé du poste

Binance in Hong Kong seeks an experienced VIP Operations Lead to drive lifecycle programs for high-value users. You will own segmentation, retention, and asset growth, collaborating with product, marketing, and risk teams to deliver tailored experiences.

You will design referral and advocacy programs, run A/B tests, and apply data-driven insights to optimize conversions and long-term value across global VIP cohorts.

Qualifications

• Experience managing VIP or high-net-worth user segments.
• Proven track record in retention, engagement, or asset growth.
• Strong analytics and data-driven decision making.

Responsabilités

• Own VIP user lifecycle operations strategy and execution.
• Develop VIP segmentation framework based on asset size and activity.
• Improve retention and engagement through campaigns and loyalty programs.
• Design VIP referral and advocacy programs for growth.
• Lead A/B tests and optimize lifecycle-based initiatives.
• Collaborate with Product, Marketing, Customer Service, Sales, Compliance, and Risk.
• Utilize data to identify opportunities and monitor VIP performance.
• Translate VIP needs into product and operational improvements.

Connaissances

VIP operations

Lifecycle management

A/B testing

Funnel analysis

Customer segmentation

Outils

CRM systems

Marketing automation

Description du poste

Binance in Hong Kong seeks an experienced VIP Operations Lead to drive lifecycle programs for high-value users. You will own segmentation, retention, and asset growth, collaborating with product, marketing, and risk teams to deliver tailored experiences.

You will design referral and advocacy programs, run A/B tests, and apply data-driven insights to optimize conversions and long-term value across global VIP cohorts.