Digital Media Executive (Welcome Fresh Graduate)

Kinesso Hong Kong Limited; Hong Kong; On-site; HKD 240,000 - 420,000; Full time

Benefits offered by this job

5-day workweek

Group medical & life insurance

Free shuttle service

Job summary

Omnicom Media in Hong Kong is seeking a Digital Media Executive (Welcome Fresh Graduate). You will execute paid-media campaigns across Facebook, Google Ads, and other channels, monitor performance, manage budgets, and assist in strategic planning with the team.

The role requires a marketing-related degree, 0–2 years of digital planning experience, and proficiency with tools like Google Ads, Analytics, and Campaign Manager. Fluency in English and Chinese is desirable.

Qualifications

• Degree in Marketing or related discipline.
• 0–2 years digital/media planning experience; fresh graduates welcome.
• Good knowledge of online marketing tools listed in the job ad.

Responsibilities

• Execute paid-media campaigns across biddable channels including Facebook, Instagram, LinkedIn, Google Ads, and some self-serve programmatic platforms.
• Daily monitoring of campaigns to meet KPI targets; test, optimize and improve performance.
• Track campaign pacing and manage budgets within daily/monthly limits; assist with billing.
• Assist in building biddable media tactics such as campaign proposals, keyword development, ad copywriting.
• Collaborate with planning team and project manager for strategic planning to reach targeted segments.
• Support data analyst to implement ad tracking, web analytics, and measurement tools (Google Analytics, Campaign Manager).
• Prepare regular reports, performance reviews, insights and recommendations.
• Provide technical support to clients and planning team.

Skills

Team player

Strong communication

English & Chinese proficiency

Education

Bachelor's degree in Marketing or related

Tools

Google Ads

Bing Ads

Facebook Ad Manager

Google Analytics

Google Data Studio

Campaign Manager

Job description

Digital Media Executive (Welcome Fresh Graduate)

Omnicom Media, an Omnicom (NYSE: OMC) Connected Capability,is the world’s largest global media management network. Powered by the Omni Intelligence Platform, Omnicom Media agenciesleverage $73.5 billionin billings, 40,000+ specialists across 70+ markets, and the industry’s most powerful portfolio of Identity (Acxiom RealID™), Commerce (Flywheel), and Intelligence (Q™) assets to design dynamic Growth Ecosystems that enable the world’s most ambitious businesses to grow faster and smarter. The Omnicom Media portfolio includes leading global media agency brands OMD, Initiative, PHD, UM, Hearts & Science, Kinesso and Mediahub; Data, Identity & Analytics powerhouses Acxiom and Annalect; and a broad spectrum of specialized services.For more information visit omnicommedia.com.

Responsibilities

• Execute paid-media campaigns across biddable channels including Facebook, Instagram, LinkedIn, Google Ads, as well as some self-serve programmatic platforms
• Daily monitoring on campaigns to ensure results are delivered as planned and KPI targets are met. Continuously test, optimize, and improve the campaign performance
• Keep track of campaign pacing and ensure budgets are spent within daily / monthly limits. Conduct regular account billing and invoicing
• Assist in building biddable media tactics such as campaign proposal, keyword development, ad copywriting
• Work closely with planning team and project manager in strategic planning to reach targeted customer segments across digital channels
• Support data analyst to implement ad tracking, web analytics, and measurement tools, e.g. Google Analytics, Campaign Manager
• Prepare regular reports, performance review presentations, campaign insights and recommendations
• Provide technical expertise and support to clients and planning team

Requirement

• Degree holder in Marketing or related disciplines
• 0-2 years of digital/ media planning experience (Fresh graduate welcome)
• Good knowledge in online marketing tools, including Google Ads, Bing Ads, Facebook Ad Manager, Google Analytics, Google Data Studio, Campaign Manager, etc.
• Good team player, capable of working in a dynamic and fast-paced environment
• Good interpersonal and communication skills in both written and spoken English & Chinese
• Digital savvy, with proficiency in MS Suite: Excel, Word, PowerPoint

Benefits

• We offer a 5-day work of week, group medical & life insurance coverage, free shuttle bus to the right candidate.

All information collected will be used for recruitment only and treated in strict confidence. We will retain the personal data of unsuccessful applicants for future recruitment purpose for a maximum period of 2 years.