Performance Strategist

Omnicom Media; Hong Kong; On-site; HKD 240,000 - 360,000; Full time

Benefits offered by this job

5-day work week

Group medical & life insurance

Free shuttle bus

Job summary

Omnicom Media in Hong Kong is seeking a data-driven Performance Strategist to lead and optimize digital campaigns across multiple channels, delivering measurable business results.

You will manage end-to-end campaigns, use data to inform decisions, and collaborate with clients and planning teams to ensure high-quality delivery in a fast-paced agency setting.

Qualifications

• Bachelor’s degree in any discipline.
• Around 1 year of experience in SEM, social media advertising, or programmatic/RTB buying.
• Prior experience in a media or advertising agency is preferred.
• Strong understanding of performance marketing and e-commerce fundamentals.
• Familiar with web analytics tools and key performance metrics.
• Proficient in Excel and PowerPoint, with strong data handling skills.
• Detail-oriented with strong time management and multitasking abilities.
• Able to deliver high-quality work in a dynamic environment.
• Strong communication skills, both written and spoken.
• Keeps up to date with clients’ business, market trends, and industry developments.
• Candidate with less experience will be consider as Performance Executive.

Responsibilities

• Manage end-to-end digital campaigns across search, social, programmatic display, and video channels.
• Plan, execute, and optimise campaigns using platforms such as Google Marketing Platforms and Meta (Facebook) Business Manager.
• Monitor campaign performance and make data-driven recommendations for continuous optimisation.
• Analyse campaign data, dashboards, and reports to identify trends, insights, and opportunities.
• Troubleshoot campaign delivery and performance issues to ensure consistent improvement.
• Identify optimization and scaling opportunities to maximize campaign effectiveness.
• Provide technical expertise and support to clients and internal planning teams.

Skills

Data-driven

Campaign optimization

Excel

PowerPoint

Analytical

Communication skills

Time management

Education

Bachelor’s degree

Tools

Google Analytics

Google Marketing Platforms

Facebook Business Manager

Job description

We are looking for a data-driven Performance Strategist to join our team. You will be responsible for managing and optimizing digital campaigns across multiple channels, using data and insights to drive measurable business results. This role offers the opportunity to work with leading brands while developing your expertise in performance marketing and digital strategy in a fast-paced agency environment.

Drive and optimize performance marketing campaigns across digital channels to deliver measurable business results.

What you’ll be doing

• Manage end-to-end digital campaigns across search, social, programmatic display, and video channels
• Plan, execute, and optimise campaigns using platforms such as Google Marketing Platforms and Meta (Facebook) Business Manager
• Monitor campaign performance and make data-driven recommendations for continuous optimisation
• Analyse campaign data, dashboards, and reports to identify trends, insights, and opportunities
• Troubleshoot campaign delivery and performance issues to ensure consistent improvement
• Identify optimization and scaling opportunities to maximize campaign effectiveness
• Provide technical expertise and support to clients and internal planning teams

What we're looking for

We are looking for a data-driven and proactive individual who thrives in a fast-paced digital environment.

• Bachelor’s degree in any discipline
• Around 1 year of experience in SEM, social media advertising, or programmatic/RTB buying
• Prior experience in a media or advertising agency is preferred
• Strong understanding of performance marketing and e-commerce fundamentals
• Familiar with web analytics tools (e.g. Google Analytics) and key performance metrics
• Proficient in Excel and PowerPoint, with strong data handling skills
• Detail-oriented with strong time management and multitasking abilities
• Able to deliver high-quality work in a dynamic and fast-paced environment
• Strong communication skills, both written and spoken
• Keeps up to date with clients’ business, market trends, and industry developments
• Candidate with less experience will be consider as Performance Executive

We offer a 5-day work week, group medical & life insurance coverage and free shuttle bus to the right candidate.

All information collected will be used for recruitment only and treated in strict confidence. We will retain the personal data of unsuccessful applicants for future recruitment purpose for a maximum period of 2 years.