Overseas BD Leader

Bitbase Exchange; Hong Kong; On-site; HKD 480,000 - 720,000; Full time

Job summary

Bitbase Exchange is seeking a senior Business Development Leader to drive the Futures trading business across regional markets. You will own growth strategies, engage top crypto influencers, and build a robust affiliate/broker ecosystem to expand trading volume.

You will lead a regional BD team, collaborate with Operations, Product, and Marketing, and translate market insights into competitive product enhancements, contributing to long-term platform success.

Qualifications

• 3+ years of Business Development experience in cryptocurrency exchanges (CEX) with futures growth.
• Strong understanding of crypto market trends and user behavior.
• Proven ability to convert partnerships into measurable volume and revenue.
• Deep understanding of futures trading growth strategies and trading concepts.
• Experience with affiliate/referral systems and strong negotiation skills.

Responsibilities

• Develop and execute strategic business development plans for the Futures trading business.
• Create aggressive and effective market penetration strategies aligned with different stages of platform growth.
• Take ownership of regional performance metrics, including trading volume and regional profitability.
• Identify, engage, and establish partnerships with top crypto KOLs and influencers to drive user acquisition and volume.
• Build and manage the Futures affiliate/broker ecosystem and recruit external partners and communities.
• Lead the regional BD team, set KPI targets, and coach for high performance.
• Collaborate with Operations, Product, and Marketing to strengthen brand and trust in Chinese-speaking communities.
• Monitor competitors and provide insights to Product and R&D to improve competitiveness.

Skills

Business development

Futures trading

Partnerships

Negotiation

Team leadership

Crypto market knowledge

Job description

• Develop and execute strategic business development plans for the Futures trading business.
• Create aggressive and effective market penetration strategies aligned with different stages of platform growth.
• Take full ownership of regional performance metrics, including trading volume, new active traders, and regional profitability.

KOL Development:

• Identify, engage, and establish partnerships with leading and mid-tier crypto KOLs, YouTubers, Twitter influencers, and community leaders.
• Build long-term revenue-sharing partnerships and incentive programs to drive sustainable user acquisition and trading volume growth.

Affiliate & Broker Network Development:

• Build and manage the Futures affiliate/broker ecosystem.
• Recruit and develop external partners, trading communities, and growth channels that contribute to business expansion.
• Design and optimize partnership models to maximize channel performance.

High Net Worth User Acquisition:

• Leverage existing industry resources and networks to acquire high-value individual clients (VIP users).
• Drive continuous growth of Futures trading performance through strategic VIP user development.

Partner Relationship Management:

• Maintain strong business relationships with external partners and key stakeholders.
• Work closely with partners based on platform incentive structures and growth strategies to achieve mutual success and long-term cooperation.

3. Team Building & Cross-functional Collaboration

• Build and lead the regional BD team, including recruitment, performance management, KPI setting, coaching, and continuous improvement.
• Establish a high-performance culture and ensure team members consistently deliver measurable business results.
• Collaborate closely with Operations, Product, and Marketing teams to strengthen brand awareness and user trust within Chinese-speaking communities.
• Participate in and coordinate industry activities, including:
• AMA sessions
• Twitter Spaces
• Offline Meetups

4. Competitive Analysis & Product Feedback

• Monitor competitors’ business strategies, market movements, and partnership models.
• Trading depth and liquidity
• Fee structures
• Trading mechanisms
• Provide actionable insights to Product and R&D teams to improve product competitiveness and user experience.

1. Market Strategy & Business Planning

• Develop and execute strategic business development plans for the Futures trading business.
• Create aggressive and effective market penetration strategies aligned with different stages of platform growth.
• Take full ownership of regional performance metrics, including trading volume, new active traders, and regional profitability.

2. Channel & Partnership Ecosystem Development

KOL Development:

• Identify, engage, and establish partnerships with leading and mid-tier crypto KOLs, YouTubers, Twitter influencers, and community leaders.
• Build long-term revenue-sharing partnerships and incentive programs to drive sustainable user acquisition and trading volume growth.

Affiliate & Broker Network Development:

• Build and manage the Futures affiliate/broker ecosystem.
• Recruit and develop external partners, trading communities, and growth channels that contribute to business expansion.
• Design and optimize partnership models to maximize channel performance.

High Net Worth User Acquisition:

• Leverage existing industry resources and networks to acquire high-value individual clients (VIP users).
• Drive continuous growth of Futures trading performance through strategic VIP user development.

Partner Relationship Management:

• Maintain strong business relationships with external partners and key stakeholders.
• Work closely with partners based on platform incentive structures and growth strategies to achieve mutual success and long-term cooperation.

3. Team Building & Cross-functional Collaboration

• Build and lead the regional BD team, including recruitment, performance management, KPI setting, coaching, and continuous improvement.
• Establish a high-performance culture and ensure team members consistently deliver measurable business results.
• Collaborate closely with Operations, Product, and Marketing teams to strengthen brand awareness and user trust within Chinese-speaking communities.
• Participate in and coordinate industry activities, including:
• AMA sessions
• Twitter Spaces
• Offline Meetups
• Community engagement campaigns

4. Competitive Analysis & Product Feedback

• Monitor competitors’ business strategies, market movements, and partnership models.
• Collect user feedback regarding Futures products, including:
• Trading depth and liquidity
• Fee structures
• Trading mechanisms
• Provide actionable insights to Product and R&D teams to improve product competitiveness and user experience.

Requirements

• 3+ years of Business Development experience in cryptocurrency exchanges (CEX), with proven experience in Futures derivatives business growth.
• Strong understanding of crypto market trends, industry developments, and user behavior.
• Proven ability to identify, evaluate, and develop channel resources, converting partnerships into measurable business results such as trading volume and fee revenue.
• Deep understanding of Futures trading growth strategies and user psychology.
• Familiarity with derivatives trading products, trading mechanisms, and professional trading concepts.
• Experience with affiliate/referral/rebate systems and strong business negotiation skills.
• Strong business development capability, team management skills, and a results-oriented mindset.