Marketing Manager (Strategic Partner)

The Hong Kong Society for Rehabilitation; Hong Kong; On-site; HKD 540,000 - 900,000; Full time

Job summary

The Hong Kong Society for Rehabilitation (HKSR) invites applications for a Marketing Manager (Strategic Partner) to drive the centre's brand and outreach. Based in Shatin, the role requires strategic planning, multi-channel campaigns and cross-functional leadership.

Candidates should have a degree in Marketing or related fields with at least seven years of experience in social marketing or related areas, and strong English, Cantonese and Mandarin skills.

Qualifications

• Degree or above in Marketing, Communication, or related field.
• Minimum 7 years in related work, with social marketing experience.
• Strong publicity and communication skills; leadership and teamwork.
• Good command of English, Cantonese and Mandarin.

Responsibilities

• Develop and implement comprehensive marketing strategies and plans.
• Oversee campaigns across digital, print, and events.
• Manage budgets to maximize centre visibility.
• Lead and train a multidisciplinary marketing team.
• Conduct market research and analyze performance KPIs.
• Collaborate with Nursing, Allied Health, and Social Service teams.
• Support related projects as needed.

Skills

Marketing

Social marketing

Leadership

Data analysis

Publicity

IT skills

English

Cantonese

Mandarin

Education

Bachelor's degree in Marketing or related

Tools

Campaign management tools

Job description

The Hong Kong Society for Rehabilitation (hereunder as ‘HKSR’) is a pioneer in rehabilitation dedicated to providing holistic and personalized services to empower persons with disabilities, chronic illnesses or challenges of aging to lead fulfilling lives, and to advocate for an inclusive society. We are a non-governmental organization receiving subvention from government and funds from private donors and other sources.We invite people with the heart and passion to join us in realizing our social mission.DHC Express aims to provide primary healthcare services including health promotion, assessment and patient empowerment program to enhance the public awareness on disease prevention and the capacity in the self-management of health through the public‑private partnership.

Marketing Manager (Strategic Partner)(Ref: MKTM(SP)_DHCE-ST_AUG26)

Key Responsibilities

• Strategy and planning: Developing and implementing marketing strategies, creating promotional plans, and identifying target audiences
• Campaign management: Overseeing the creation, launch, and execution of marketing campaigns across various channels, including digital, print, and events
• Budget management: Developing and managing advertising and marketing budgets to maximize visibility of the centre
• Team leadership: Hiring, training, and leading a team of multi‑professionals
• Market research and analysis: Conducting research to understand consumer trends, competitor activities, and market position
• Performance measurement: Creating key performance indicators (KPIs) and analyzing data to measure campaign effectiveness and make adjustments
• Cross-functional collaboration: Working closely with other teams like Nursing, Allied Health, and Social Service to ensure alignment with DHCE service objectives and branding strategies
• Undertaking related projects and other duties as required

Requirements

• Degree holder or above in Marketing, Communication, or related disciplines Minimum of 7 years related work experience, experiences with social marketing
• or social work services will be an advantage Strong publicity and communication skills Excellent leadership, interpersonal and communication skills Proficiency in the use of IT technology and competency in data analysis and presentation
• Good command of written and spoken English, Cantonese and Mandarin The successful candidate will normally be appointed on contract terms. Renewal of contract will be subject to the service/operational needs of the department and the candidate’s performance. Work location: Shatin

We value the diversity of individuals, ideas, perspectives, insights, and values, and what they bring to the workplace. Applications from all qualified candidates are welcome.

HKSR is an equal opportunity employer(The information provided will be used for recruitment and other employment related purposes)