Marketing Manager

Meego Technology Limited

Hong Kong

Vor Ort

HKD 420.000 - 720.000

Vollzeit

Vor 4 Tagen

Sei unter den ersten Bewerbenden

Eine vollständige Bewerbung in einer Minute

Maßgeschneiderter Lebenslauf und Anschreiben – versandbereit.

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Benefits dieser Stelle

Competitive compensation

Medical coverage

Flat team environment

Zusammenfassung

MeeOpp is a fast-growing AI learning company expanding its B2C footprint. We seek a data-driven Marketing Manager to own the entire marketing lifecycle—from strategy to execution—and optimize channels to maximize revenue and user acquisition.

You will build a cohesive brand voice, test messaging, and manage online and offline campaigns. You will work directly with senior management in a fast-paced, collaborative environment.

Qualifikationen

4+ years of hands-on marketing experience with proven B2C growth impact.
Strong brand strategy, positioning, and management capabilities.
Deep understanding of digital channels, content marketing, and offline tactics.
Capable of end-to-end marketing campaigns from concept to evaluation.
Excellent project management and data-driven decision making.
Fluent English and Cantonese; Mandarin a plus.

Aufgaben

Develop and lead the end-to-end marketing strategy for our B2C sector.
Monitor sales data and marketing analytics to identify trends and growth opportunities.
Oversee a 360-degree marketing approach across digital and offline channels.
Refine strategy by mapping the customer journey and driving demand.
Oversee messaging, imagery, and collateral across platforms.
Conduct customer feedback, focus groups, and data analyses to improve satisfaction and marketability.
Own KPIs like CAC, LTV, and revenue targets.

Kenntnisse

Marketing strategy

Brand management

Digital marketing

Content marketing

Analytics

Campaign management

Leadership

CRM systems

Marketing automation

Tools

Marketing automation tools

CRM systems

Analytics platforms

Jobbeschreibung

MeeOpp is an AI learning company building cutting-edge evidence-based learning systems for schools and businesses. Our goal is to maximize the potential of every human performance through evidence-based learning. We are rapidly expanding to meet demand and would be delighted to meet individuals who share our vision and enthusiasm.

Our passionate team combines expertise in the fields of AI, learning, and technology, and aims to solve the biggest challenges faced in learning in the 21st century.

Read more about us at meeopp.com

About the Role

We are seeking a dynamic, strategic, and data-driven Marketing Manager to lead our B2C growth strategy. This is a critical hire focused on maximizing digital and offline marketing and distribution. You will own the entire marketing lifecycle from high-level strategy to execution ensuring optimization to drive revenue and user acquisition.

In this role, you will build a cohesive brand voice while relentlessly testing content, messaging, and digital channels to unlock new growth. Working directly with senior management, you will have the opportunity to lead initiatives, build expertise, and grow within a collaborative, fast-paced environment.

What you'll be doing

Develop and lead the end-to-end marketing strategy for our B2C sector.
Closely monitor sales data and marketing analytics to identify trends, performance gaps, and opportunities for scaling.
Oversee a 360-degree marketing approach, including digital and offline marketing initiatives.
Refine our strategy by understanding the customer journey and positioning our offerings to meet B2C demand.
Oversee all online and offline marketing content messaging, imagery, and collateral across all platforms.
Conduct customer feedback , focus groups, data driven analyses, etc to maximise satisfaction and marketability.
Take full accountability for marketing KPIs, including Customer Acquisition Cost (CAC), Lifetime Value (LTV), and overall revenue targets

What we're looking for

4+ years of hands-on marketing experience, with a proven track record driving user acquisition and revenue growth in B2C
Demonstrated expertise in brand strategy development, brand positioning, and brand management
Strong understanding of digital marketing channels, social media, content marketing, and traditional marketing tactics
Proven ability to develop and manage marketing campaigns from conception to launch and evaluation
Excellent project management skills with the ability to manage multiple initiatives simultaneously
Strong analytical skills with the ability to interpret data and translate insights into actionable strategies
Exceptional written and verbal communication skills, with the ability to articulate complex ideas clearly
Experience with marketing automation tools, CRM systems, and analytics platforms
Creative mindset with strong problem-solving abilities and attention to detail
Leadership experience and the ability to collaborate effectively across departments and with external partners
Fluency in English and Cantonese is required; Mandarin proficiency is an advantage.

What We Offer

Competitive compensation package and performance incentives.
Comprehensive medical and health coverage.
Collaborative, flat team environment with direct exposure to executive leadership.
Opportunity to shape a high-impact consumer product powered by cutting-edge AI.

The Company

MeeOpp is a research-backed, fast-growing education technology company building cutting-edge personalized learning systems for schools, students and teachers. Our goal is to maximise the potential of every student through the use of technology. Trusted by over 40 schools, we are rapidly expanding to meet demand and would be delighted to meet individuals who share our vision and enthusiasm.

Our passionate team combines expertise in the fields of education, cutting-edge technology and AI, solving some of the biggest challenges that classrooms face in the 21st century.