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Great Entertainment Group is seeking a Marketing Executive for the AIA Carnival in Hong Kong. This hands-on contract role is ideal for a fresh graduate or early-career marketer to gain practical campaign experience in a fast-paced event setting.
You will create engaging copy, manage content across platforms, and support on-site marketing needs during the Carnival period. You’ll work with digital, social, website and partner communications teams, tracking performance with basic analytics and
Love marketing, live events, social content and all things digital? Join Great Entertainment Group as a Marketing Executive and help bring AIA Carnival, one of Hong Kong’s most iconic winter events, to life across digital, social, website and on-site channels.
This hands-on contract role is ideal for a fresh graduate or early-career marketer who wants to build practical campaign experience in a fast-moving event environment.
Great Entertainment GroupGreat Entertainment Group (GEG) is a Hong Kong-based live entertainment company behind AIA Carnival, the Hong Kong Observation Wheel, AIA Vitality Park and other major family entertainment experiences.
Location: AIA Carnival, Central, Hong KongEmployment Type: ContractPeriod: 1 November 2026 to 28 February 2027What You’ll DoSupport the planning and execution of marketing campaigns across digital, social, website and on-site channels.
Write and adapt clear, engaging copy for social posts, website pages, EDMs, event listings, promotional materials and partner communications.
Coordinate content for Instagram, Facebook, RedNote and other relevant platforms, working closely with the social and creative teams.
Help manage the marketing calendar and ensure key campaign messages are delivered on time across different touchpoints.
Track digital performance and prepare simple reports using basic analytics, including website traffic, social engagement, campaign results and audience behaviour.
Support day-to-day marketing administration, partner requests, production coordination and on-site campaign needs during the Carnival period.
Who We’re Looking ForFresh graduates or candidates with up to 2 years of experience in marketing, digital marketing, communications, events, content creation or a related field are encouraged to apply.
Strong interest in brand marketing, social media, digital content, events and audience engagement.
Good writing skills, with the ability to create clear and engaging copy in English and Traditional Chinese.
Organised, detail-minded and responsive, with the ability to manage multiple tasks in a fast-paced event environment.
Nice to have: experience with Canva, CapCut, website content management systems or Google Analytics.
What You’ll GainHands-on experience supporting a major Hong Kong event across campaign execution, social media, website content, copywriting and digital analytics.
Portfolio-building live campaign work in a fun, and collaborative marketing environment.
Attractive compensation package for the right candidate.
Five-day work week, with weekend and public holiday work required when needed.
Nine working hours per day, including a one-hour meal break.
Why Join Us?If you are creative, curious, organised and ready to learn by doing, we would love to hear from you.