Loyalty Project Manager

Ambition; Hong Kong Island; On-site; HKD 600,000 - 900,000; Full time

Job summary

Ambition is seeking a Regional Loyalty Project Manager to bridge business strategy, regional retail operations, and Digital Solutions for a new loyalty program across four North Asia markets. The role spans loyalty rules, tiering, economics, and frontline enablement with end-to-end design, UAT, and market readiness oversight.

You will own requirements, interface with DS, drive UAT, and manage governance across multiple markets, ensuring consistent SOPs and timely launch readiness.

Qualifications

• 5-8 years in project management or business analysis for loyalty or CRM.
• Experience bridging business and IT, writing specs and driving UAT.
• Strong documentation of requirements, workflows, and processes (Jira, Confluence, Miro, Visio).
• Retail and analytical focus with multi-market program delivery.
• Regional multi-market governance, SOP standardization, and stakeholder alignment.
• Nice-to-have: luxury/premium retail exposure; clienteling platforms; Mandarin/Cantonese/Korean.

Responsibilities

• Translate commercial inputs into clear business requirements, detailed process maps, test scripts, and training assets.
• Evaluate program design options, refine rules for tiering, badge triggers, and benefits.
• Serve as the sole business counterpart to Digital Solutions for loyalty engine and POS/boutique systems.
• Lead end-to-end Business UAT across loyalty engine mechanics and data flows.
• Compile market-by-market operational readiness evidence for final launch gates.
• Consolidate input across 4 North Asia markets, standardize regional SOPs, and coordinate pilot tests.

Skills

Project management

Business analysis

CRM loyalty

Retail operations

UAT

Governance

Technical liaison

Stakeholder mgmt

Tools

Jira

Confluence

Miro

Visio

Job description

Domain: Loyalty Program / Retail Digital Transformation

Role Overview

The Regional Loyalty Project Manager will serve as the core functional bridge between business strategy, regional retail operations, and Digital Solutions (IT) to launch a new Loyalty Program across four North Asia markets.

Spanning both analytical logic (loyalty rules, tiering, economics) and retail operations (boutique processes, frontline enablement), this hands-on role owns end-to-end requirement design, Digital Solutions oversight, Business UAT execution, and regional market readiness.

Key Responsibilities

Requirement Definition & Process Design:

Translate commercial, client experience, and operational inputs into clear business requirements, detailed process maps, test scripts, and training assets.

Evaluate program design options, balance market constraints, and refine rules for tiering, badge triggers, and benefit entitlements.

Digital Solutions Interface & Delivery Oversight:

Serve as the sole business counterpart to Digital Solutions (DS) BAs for the loyalty engine and POS/boutique systems.

Brief technical teams on business intent, review solution specs, track build progress, and resolve feasibility trade-offs.

Business UAT & Launch Gate Validation:

Lead end-to-end Business UAT across loyalty engine mechanics, data flows, and client-facing touchpoints.

Manage defect logging, drive re-testing with DS, and compile market-by-market operational readiness evidence for final launch gates.

North Asia Market Alignment & Governance:

Consolidate input across 4 North Asia markets, standardize regional SOPs, coordinate boutique pilot tests, and manage local feedback loops.

Maintain workstream project plans, risk logs (RAID), dependencies, and progress reporting for regional governance forums.

Key Requirements

Experience: 5-8 years in project management, business analysis, CRM, or retail operations (loyalty, clienteling, digital/e-commerce).

Tech-to-Business Bridging: Proven track record acting as the business owner against technical delivery teams, including writing specs, holding IT accountable, and driving UAT.

Documentation Mastery: Exceptional discipline in creating precise, self-explanatory business requirements, workflows, and process docs (using Jira, Confluence, Miro, Visio).

Retail & Analytical Dual-Focus: Comfort navigating both logic/rules engines (calculations, segmentation) and boutique/frontline operations.

Regional Scope: Experience delivering multi-market programs across diverse operating environments.

Nice-to-Have

Experience with luxury/premium retail, boutique operational processes, or clienteling platforms.

Hands-on familiarity with loyalty platforms, Salesforce Marketing Cloud, or POS systems.

Fluency in Mandarin, Cantonese, or Korean.