KOL & Channel Development Specialist (North America)

moomoo; Hong Kong; On-site; HKD 600,000 - 800,000; Full time

Job summary

A leading financial services provider is seeking a Business Development Manager to drive user growth through partnerships in Shenzhen. The ideal candidate will have at least 5 years of experience in business development, strong networking abilities, and a Bachelor's degree in a related field. Responsibilities include engaging with key opinion leaders and collaborating with cross-functional teams to align strategies with business objectives. Fluent communication in English and Cantonese is preferred.

Qualifications

• 5+ years of experience in business development and sales, preferably in North American brokerages.
• Proven ability to nurture relationships with KOLs and industry experts.
• Proficiency in English and Cantonese preferred.

Responsibilities

• Identify and engage with influencers and experts in finance and technology sectors.
• Collaborate with influencers for investor education content.
• Monitor industry trends to find new partnership opportunities.

Skills

Networking

Communication

Interpersonal Skills

Marketing Strategy

Business Development

Financial Knowledge

Education

Bachelor's degree in Marketing, Business, or Finance

Job description

This Role will only be based in Shenzhen, instead of Hong Kong.

Position Overview

This position is pivotal in establishing and fostering relationships with industry experts, influencers, key opinion leaders (KOLs), and institutions within the investment and financial sectors. The primary goal is to drive user growth through partnerships.

Responsibilities

• Identify and engage with influencers, industry experts, marketing representatives, and professional organizations within the investment, finance, and technology sectors to initiate and cultivate marketing collaborations
• Collaborate with financial influencers (finfluencers) and marketing representatives to create engaging content for investor education, aimed at attracting audiences. This will enhance financial literacy and raise awareness about investing, while highlighting the unique selling points of Moomoo's offerings
• Partner with cross-functional teams (including marketing, product development, and operations) to align channel marketing strategies with Moomoo's overarching business objectives
• Continuously monitor industry trends and market developments to identify new opportunities for traffic generation and partnership potential
• Achieve user growth objectives through innovative resource utilization and traffic-driving initiatives

Requirements

• A Bachelor's degree in Marketing, Business, Finance, or a related field
• A minimum of 5 years of experience in business development and sales
• With a preference for candidates with experience in North American brokerages, Canadian Hongkonger resources will be prioritized.
• Proven ability to build and sustain successful relationships with KOLs, industry experts, and other influential figures
• Excellent networking, communication, and interpersonal skills, with a demonstrated ability to establish trust and credibility with KOLs
• In-depth understanding of the investment, finance, and technology industries, including trends, challenges, and emerging opportunities
• Proficiency in English and Cantonese skills is preferred
• Strong organizational skills with the ability to multitask effectively under pressure
• Ability to work independently and as part of a team
• Be willing to business travel or relocate