Financial Planning & Analysis (FP&A) Manager, Asia

Asahi Beer Asia Limited

Hong Kong

On-site

HKD 900,000 - 1,500,000

Full time

14 days+
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Competitive salary
Benefits package

Job summary

Asahi Beer Asia Limited seeks an experienced FP&A professional to lead budgeting, forecasting, and financial modelling for the Asia Hub. You will deliver regular management reports, support regional projects, and act as a trusted business partner to drive growth and cost optimization across multiple markets.

The role emphasizes stakeholder engagement, data-driven insights, and governance improvements, with opportunities to influence strategic investments and market expansion.

Qualifications

  • Degree holder in Accounting or Finance.
  • Professional accounting qualification (CPA/ACCA/CIMA) preferred.
  • Minimum 10 years of relevant experience in FMCG/Big4 is a plus.

Responsibilities

  • Develop and maintain budgeting, forecasting, and financial modelling tools for Asia Hub.
  • Support annual budgets, rolling forecasts, and long-term planning submissions.
  • Perform scenario analysis and sensitivity modelling for decision-making.

Skills

Financial planning
Budgeting
Forecasting
Financial modelling
Excel
PowerPoint
SAP
Stakeholder management
Communication
Analytical skills

Education

Degree in Accounting/Finance
CPA/ACCA/CIMA

Tools

SAP
Microsoft Excel
PowerPoint

Job description

Asahi Beer Asia (ABA) is a part of the Asahi Group - a global leader offering a diverse collection of brands centered on beer, alcohol and non-alcohol beverages, and food.

Established in Japan in 1889, listed on the Tokyo Stock Exchange, Asahi Group Holdings nowadays with a global presence primarily in Japan, Europe, Oceania, and Southeast Asia, we provide over 10 billion liters of beverages to consumers worldwide and generate revenues of over JPY 2.9 trillion annually, with over 28,000 passionate colleagues on board.

Carrying forward the Asahi Group’s Mission to deliver on our promise of great taste and bring more fun to life, ABA is dedicated to the growing and expanding the group’s premium brand portfolio across East Asia, featuring legendary names like Asahi Super Dry, Peroni Nastro Azzurro, Kozel, Pilsner Urquell, and Grolsch.

2) Why Us?

We are at an exciting phase of growth and acceleration, through our multi-beverage strategy, premiumization, and global brand expansion with dedication to innovation, quality and a sustainable future.

Joining our team means embarking on a dynamic journey, rich in opportunities to create and unlock potential.

3) About the role:

Reporting to the Head of FP&A, Asia Hub, this role is responsible for supporting the delivery of Asia Hub FP&A excellence through ownership of financial planning and reporting processes, financial modelling, business case development, and finance business partnering activities.

The incumbent serves as a trusted finance partner to assigned functions, providing financial insights, performance analysis, and decision support to drive business performance and resource optimization. The role also plays a key role in enhancing planning effectiveness, reporting quality, and financial governance through the development of robust tools, processes, and analytical capabilities.

In addition, the incumbent will lead and support regional finance projects and transformation initiatives, contributing to process improvements, operational efficiency, and new market development activities across the Asia Hub. Through effective stakeholder engagement and data-driven insights, the role enables informed decision-making and supports the achievement of the organization’s strategic and financial objectives.

The key responsibilities include the following but not limited to:

  • Develop and maintain budgeting, forecasting, and financial modelling tools used across Asia Hub.
  • Support preparation of annual budgets, rolling forecasts, medium to longer term Finance planning & forecasting submissions.
  • Perform scenario analysis and sensitivity modelling to support management decision-making.
  • Ensure planning assumptions are accurately reflected in financial models.
2. Reporting & Performance Analysis
  • Prepare regular management reports, performance dashboards, and variance analyses.
  • Support monthly flash reviews and consolidation activities.
  • Monitor business performance and identify emerging risks and opportunities.
  • Drive improvements in reporting automation, efficiency, and data quality.
3. Finance Business Partnering
  • Act as a trusted finance business partner to assigned functions, providing financial guidance, challenge, and support to achieve business objectives.
  • Partner closely with functional leadership teams to support planning, budget management, investment evaluation, and resource allocation decisions.
  • Provide financial analysis and performance insights to support strategic initiatives, business growth opportunities, and cost optimization efforts.
  • Facilitate the development and review of business cases to ensure sound financial evaluation and alignment with strategic priorities.
  • Support stakeholders in understanding financial implications and key performance drivers to enable data-driven decision-making.
4. Regional Projects & New Market Development Support
  • Lead and support finance planning workstreams for regional projects, transformation initiatives, and process improvement programs.
  • Provide financial analysis and modelling support for new business opportunities, market expansion assessments, and strategic investments.
  • Coordinate with cross-functional teams to ensure financial considerations are incorporated into project planning and execution.
  • Support post-implementation reviews to evaluate business outcomes, financial benefits, and return on investment.
  • Contribute to the successful implementation of finance-related transformation initiatives across the Asia Hub.
5. Governance, Process Excellence & Capability Building
  • Drive continuous improvement in planning processes, reporting standards, governance frameworks, and analytical capabilities.
  • Establish and maintain standardized planning templates, tools, and reporting methodologies across the Asia Hub.
  • Promote financial discipline, compliance, and adherence to internal control and governance requirements.
  • Identify opportunities to streamline processes and improve overall planning effectiveness through automation and digital solutions.
  • Support the enhancement of FP&A capabilities through knowledge sharing, best practice adoption, and stakeholder education.
4) We might be a potential match if you are/have:
  • Degree holder in Accounting, Finance, or related discipline, Professional accounting/finance discipline related qualification (CPA, ACCA, CIMA, CA or equivalent) preferred.
  • Minimum 10 years of relevant experience, FMCG/Big4 experience is a plus
  • Strong financial planning, budgeting, forecasting, and performance management expertise.
  • Advanced financial modelling and scenario analysis capabilities.
  • Strong understanding of financial statements, profitability analysis, and business case evaluation.
  • Solid and strong numeracy skills, problem-solving, excellent attention to detail, and analytical skills with good Excel knowledge
  • Strong business acumen and can quickly seize business opportunities.
  • Positive and proactive work ethic, with a ‘can do’, solution-orientated attitude, and a good team player with solid intercommunication skills.
  • Flexibility and ability to work in a dynamic environment, comfortable within a fast-moving, challenging, and deadline-driven environment.
  • Excellent communication, interpersonal, analytical & influencing skills with the ability to work with and communicate with Finance and non-Finance stakeholders in a Matrix work environment.
  • Action-oriented, result-oriented, and hands-on. High level of sense of urgency and accountability.
  • Proficient in MS Excel and PowerPoint. Familiar with SAP system
5) Other Employment Information:

We aim to provide a diverse and inclusive dynamic workplace; we offer a competitive salary and benefits package and promote workplace well-being with development programs to advocate for your growth.

We are committed to nurturing a workplace where we celebrate and respect differences, and support everyone to be true to who they are! At Asahi, we believe you can SHINE AS YOU ARE - regardless of age, gender, ethnicity, sexual orientation, disabilities, religion, or beliefs. We want to support you to be courageous in your individuality and to know that whoever you are and whatever your circumstances, you can belong with us without having to conform.

When you apply for a position with us, all the personal data and information provided by you as a job applicant will be kept strictly confidential and only used for recruitment-related purposes. You have the right to request access to and correction of your personal data related to your application. Such requests should be addressed to: hr@asahibeerasia.com

Part of the Asahi Group : ASAHI GROUP HOLDINGS (https://www.asahigroup-holdings.com/en/)

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