Director, Digital Experience & Brand Transformation

Employees Retraining Board

Hong Kong

On-site

HKD 900,000 - 1,400,000

Full time

14 days+

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Benefits offered by this job

5-day week
Medical insurance
Dental insurance
Life insurance
Retirement protection

Job summary

Employees Retraining Board (ERB) is seeking a senior digital leader to devise development plans for its digital platforms and channels, promoting new brand positioning and skill training initiatives. You will implement website and mobile app projects to enhance user support and experience, while exploring AI-enabled tools with internal teams.

The role requires a university degree and 8+ years of post-degree experience, including at least 2 years in management.

Qualifications

  • A recognised university degree with relevant post-degree experience.
  • Experience in digital marketing, project management or brand management.
  • Hands-on experience in end-to-end website/digital service development projects.
  • Knowledge of AI-enabled solutions and digital transformation is an advantage.

Responsibilities

  • Devise development plans for ERB’s digital platforms and channels.
  • Implement website and digital platform projects and smartphone apps.
  • Collaborate with service providers and internal teams on AI-enabled solutions.
  • Drive digital engagement through campaigns and promotions to strengthen branding.
  • Collect and analyse user data to inform enhancements and service optimisation.

Skills

Digital marketing
Project management
Brand management
Corporate communications
AI-enabled solutions
Leadership & people skills

Education

Bachelor's degree or above

Tools

CMS
AI platforms
Website development

Job description

Employees Retraining Board (ERB) is seeking a senior digital leader to devise development plans for its digital platforms and channels, promoting new brand positioning and skill training initiatives. You will implement website and mobile app projects to enhance user support and experience, while exploring AI-enabled tools with internal teams.

The role requires a university degree and 8+ years of post-degree experience, including at least 2 years in management.

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