CRM, Analytics & Media Growth Lead

Second Talent; Hong Kong; On-site; HKD 1,000,000 - 1,700,000; Full time

Job summary

A dynamic marketing agency in Hong Kong is seeking a Head of CRM, Analytics, and Media to lead comprehensive marketing initiatives focusing on customer engagement and sales. The role involves strategic leadership, overseeing CRM initiatives, media planning, and team development within the health and beauty sector. Candidates should have a bachelor's degree in Marketing and proven experience in this field, along with strong analytical skills and the ability to guide cross-functional teams.

Qualifications

• Experience in marketing and CRM within the health and beauty retail sector.
• Strong understanding of omnichannel marketing strategies and digital marketing tools.
• Excellent analytical skills with the ability to interpret data.

Responsibilities

• Develop and implement marketing strategies aligned with business objectives.
• Lead CRM initiatives to enhance customer retention.
• Oversee media planning and collaborate with partners.

Skills

Leadership

Data analysis

Customer relationship management

Omnichannel marketing

Communication

Education

Bachelor's degree in Marketing

Master's degree preferred

Job description

A dynamic marketing agency in Hong Kong is seeking a Head of CRM, Analytics, and Media to lead comprehensive marketing initiatives focusing on customer engagement and sales. The role involves strategic leadership, overseeing CRM initiatives, media planning, and team development within the health and beauty sector. Candidates should have a bachelor's degree in Marketing and proven experience in this field, along with strong analytical skills and the ability to guide cross-functional teams.