Campaign Operations Lead - Hong Kong Growth & Innovation

Keeta; Hong Kong; On-site; HKD 420,000 - 720,000; Full time

Job summary

Keeta in Hong Kong is seeking an experienced Campaign Operations professional to design and manage our annual marketing campaigns for the local market. You will own the lifecycle from concept through execution, coordinating with merchants, marketing, delivery and product teams to align with business goals.

The ideal candidate has 3+ years in campaign operations or marketing, a data‑driven mindset, strong project management skills, and the ability to present complex work clearly in English or

Qualifications

• 3+ years in Campaign Operations, User Operations, or Marketing in Internet/Tech.
• Strong understanding of digital marketing strategies and engagement tactics.
• Ability to present complex outputs in a structured, professional manner.
• Proven cross-functional communication to drive initiatives forward.
• Data-driven mindset to identify issues from data and drive decisions.

Responsibilities

• Annual Campaign Planning: design and execute a comprehensive HK marketing calendar.
• End-to-End Campaign Management: own lifecycle from concept to final execution.
• Performance Tracking & Optimization: monitor, post-mortems, and iterate strategies.
• Innovation & Product Iteration: explore gamification and social sharing ideas.
• Cross-functional Collaboration: work with Marketing, Merchant, Delivery, and Product teams.

Skills

Campaign Operations

Marketing Savvy

Analytical Thinking

Project Management

Data Analysis

Job description

Keeta in Hong Kong is seeking an experienced Campaign Operations professional to design and manage our annual marketing campaigns for the local market. You will own the lifecycle from concept through execution, coordinating with merchants, marketing, delivery and product teams to align with business goals.

The ideal candidate has 3+ years in campaign operations or marketing, a data‑driven mindset, strong project management skills, and the ability to present complex work clearly in English or