Brand Assistant (Beauty & Wellbeing)

Lane Crawford (Hong Kong) Limited; Hong Kong; On-site; HKD 180,000 - 300,000; Full time

Job summary

Lane Crawford (Hong Kong) Limited is seeking a Brand Assistant to support marketing campaigns and brand launches for our beauty portfolio. You will work with the Brand Manager to drive execution and build strong vendor relationships for a yearly sales and marketing calendar.

The role involves analyzing sales performance, post‑campaign reviews, and customer activation reports, while coordinating with stores and warehouse for timely deliveries and stock replenishment.

Qualifications

• Bachelor’s degree in Marketing, Business Administration or related discipline.
• Passion for beauty with eagerness to learn.
• Proficient in English and Cantonese (spoken and written).
• Ability to work under pressure, multitask and meet deadlines.

Responsibilities

• Support the execution of marketing campaigns, brand and product launches for the beauty portfolio.
• Foster relationships with vendors to develop a yearly sales and marketing calendar.
• Analyze brand sales performance, campaign post‑mortems, and customer activation reports.
• Coordinate with vendors, stores and warehouse to ensure timely delivery of product orders.
• Analyze and ensure inventory efficiency and manage stock flow through replenishment.
• Collaborate with Visual Merchandising, Digital and CRM teams to deliver omnichannel beauty retail strategies.

Skills

English proficiency

Cantonese proficiency

Communication skills

Multi-tasking

Education

Bachelor’s degree in Marketing or Business Administration

Tools

CRM software

Job description

Lane Crawford is an internationally renowned luxury department store with over 175 years of success, delivering an exceptional and eclectic product curation with dynamic Asian spirit and values. As our Brand Assistant, you will have the opportunity to work with globally-known brands and deliver strategic sales and marketing campaigns for our Beauty and Wellbeing business.

The Role

Work in tandem with the Brand Manager to support the execution of marketing campaigns, brand and product launches of our beauty portfolio.

Foster excellent relationships with vendors to formulate a yearly sales and marketing calendar to ensure brands and launches are fully supported.

Analyse brands’ sales performance, marketing campaign post-mortems, and customer activation reports.

Coordinate with vendors, stores and warehouse to ensure timely delivery of product orders.

Analyse and ensure optimal inventory efficiency and manage stock flow through strategic replenishment of products.

Partner closely with internal teams such as Visual Merchandising, Digital and Customer Relationship Management (CRM) to deliver effective omnichannel beauty retail strategies.

The Ideal Candidate

Bachelor’s degree in Marketing, Business Administrationor other relevant disciplines.

Have a passion for beauty with an eagerness to learn.

Good command of both spoken and written English and Cantonese.

Able to work under pressure, multi task and manage competing deadlines.

At Lane Crawford you work hard and play hard while we take care of your wellbeing. For your work life balance we offer a 5-day work week, early release for celebratory holidays and Summer Fridays. You can develop your skills and knowledge on the job supported by curated learning experiences at The Academy, and have the opportunity to work with, and be exposed to, a team of internationally minded professionals who will support and stretch your career development. We offer staff wellness programmes to nurture mind, body and spirit in our head office and stores. We treasure opportunities to come together, whether it’s at an office Happy Hour, networking in the "Gin Den" or our Talk of The Town Staff Parties.

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