Binance Accelerator Program - Brand Partnerships

Binance; Hong Kong; Hybrid; HKD 240,000 - 300,000; Full time

Benefits offered by this job

Competitive salary

Work-from-home arrangement

Career growth opportunities

Job summary

Binance is seeking current university students and recent graduates for its Accelerator Program. This role focuses on developing brand partnerships and executing marketing strategies within the dynamic Web3 space. Candidates should possess strong project management and communication skills, and be bilingual in English and Mandarin.

The position offers a competitive salary and allows for work-from-home arrangements, fostering an innovative environment to thrive with autonomy.

Qualifications

• Experience in brand marketing and campaign/event execution.
• Strong understanding of brand positioning and partnership value.
• Experience or strong understanding of crypto/Web3 (NFTs, fan tokens) is a plus.

Responsibilities

• Identify and evaluate partners who share our vision.
• Negotiate brand partnerships to achieve business goals.
• Build and execute partnership strategies and activation plans.
• Use data to set goals and measure campaign performance.
• Support regional and local teams to improve marketing execution.

Skills

Project management

Strategy

Relationship-building

Storytelling

Bilingual English/Mandarin

Creativity

Data-driven mindset

Education

Current university students or recent graduates

Job description

Overview

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.

About Binance Accelerator Program is a concise fixed-term program designed for Early Career Talent to have an immersive experience in the rapidly expanding Web3 space. You will be given the opportunity to experience life at Binance and understand what goes on behind the scenes of the worlds’ leading blockchain ecosystem. Alongside your job, there will also be a focus on networking and development, which will expand your professional network and build transferable skills to propel you forward in your career. Learn about BAP Program HERE.

Who May Apply Current university students and recent graduates.

Responsibilities

• Identify and evaluate partners who share our vision
• Negotiate brand partnerships to achieve business goals
• Build and execute partnership strategies and activation plans
• Work with cross-functional teams (brand, comms, insights, design, content, data, product, social media, legal) to plan annual strategy (goals, budget, channels, product-market fit)
• Use data to set goals and measure campaign performance (short-term and long-term)
• Manage global budgets and improve ROI
• Share market insights and industry knowledge
• Support regional and local teams to improve marketing execution
• Lead complex projects from start to finish
• Be proactive, resourceful, and action-driven

Requirements

• Experience in brand, marketing, and campaign/event execution
• Strong project management, strategy, relationship-building, and storytelling skills
• Experience working with global partners, internal teams, and agencies
• Strong understanding of brand positioning and partnership value
• Creative and data-driven mindset
• Clear and concise communication skills
• Bilingual English/Mandarin is required to be able to coordinate with overseas partners and stakeholders
• Experience or strong understanding of crypto/Web3 (NFTs, fan tokens) is a plus
• Comfortable working in a fast-paced environment
• High curiosity and willingness to learn

Why Binance

• Shape the future with the world’s leading blockchain ecosystem
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle unique, fast-paced projects with autonomy in an innovative environment
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)

Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.