Assistant Owners Services Sales Manager

Global Sports Jobs Limited; Hong Kong; On-site; HKD 900,000 - 1,300,000; Full time

Benefits offered by this job

Competitive benefits package

Dynamic working environment

Development opportunities

Job summary

Global Sports Jobs Limited in Hong Kong seeks a senior sales and business development professional for the Racing Division to design and execute data-driven sales strategies for premium owners boxes and related services.

You will collaborate with owners services and event marketing, manage the CRM and analytics, and drive retention, cross-selling and revenue growth while maintaining strict regulatory and confidentiality standards.

Qualifications

• University degree in Business Administration, Marketing or related discipline.
• 5+ years in sales, client management or business development in high-end goods/services or clubs.
• Proven track record of meeting/exceeding sales targets.
• Excellent communication and relationship-building skills with discerning clientele.
• Proficiency with CRM systems and data analytics to drive targeted strategies.
• Experience in sales or business development, or equine operations is a plus.
• Strong analytical and problem-solving abilities.
• Ability to work independently and in a team.
• Creative mindset to develop new sales/retention strategies.
• Strong verbal and written communication and discretion with confidential information.
• Strong PC skills with Excel/PowerPoint.
• Fluency in English and Chinese (Cantonese and Putonghua).

Responsibilities

• Design and implement data-driven sales strategies to promote premium owners box offerings and maximise utilization.
• Identify cross-selling and upselling opportunities for owners products/services.
• Develop retention and reactivation programmes to keep owners engaged.
• Use lifecycle analytics to derive insights for retention initiatives.
• Analyse owner data to identify growth opportunities.
• Collaborate with owners services and event marketing to create owner-centric offerings.
• Contribute ideas to enhance service delivery and efficiency.
• Maintain sales records and pipeline data in the MCRM system in compliance with club policies.
• Meet and exceed monthly and seasonal sales targets.
• Adapt strategies to market conditions and owners' needs.

Skills

Sales strategy

CRM experience

Data analytics

Client management

Communication

MS Office

Education

University degree in Business Administration / Marketing or related

Tools

CRM software (Salesforce)

Job description

About the Role

The role sits within the Racing Division, which manages all aspects of Hong Kong's world-class sport of horse racing across the full value chain, from importation and training to racedays, equestrian, welfare, integrity and international engagement. The position is responsible for developing and executing targeted sales strategies for premium owners box offerings and related owners products and services, with a strong emphasis on owner retention, reactivation and data-driven decision making. The job holder works closely with cross-functional teams such as owners services and event marketing to create compelling owner-centric offerings and seamless customer experiences.

Key Responsibilities

• Design and implement data-driven sales strategies to promote premium owners box offerings and maximise seat and table utilisation.
• Proactively identify cross-selling and upselling opportunities across a broader range of owners products and services to maximise customer lifetime value.
• Develop comprehensive retention and reactivation programmes to keep existing owners engaged and active.
• Utilise customer lifecycle analytics to generate insights that inform targeted retention initiatives.
• Analyse owner data, including sales pipeline, activity metrics and lifetime value indicators, to identify opportunities for growth and optimisation.
• Work closely with cross-functional teams, such as owners services and event marketing, to create compelling owner-centric offerings and seamless customer experiences.
• Contribute ideas and recommendations to enhance service delivery and operational efficiencies.
• Meticulously maintain sales records, pipeline data and key performance indicators within the MCRM system, ensuring all activities adhere to Club regulations and policies.
• Consistently meet and exceed monthly and seasonal sales targets for owners boxes and related services.
• Adapt sales strategies to evolving market conditions and owners' needs, and undertake other duties as assigned by the line manager.

Required Experience & Qualifications

• University degree holder in Business Administration, Marketing or other related disciplines.
• 5+ years of experience in sales, client management or business development roles within high-end goods and services, sports and entertainment, or membership-based organisations/clubs.
• Proven track record of meeting and exceeding ambitious sales targets.
• Excellent communication, presentation and interpersonal skills to build strong relationships with a discerning clientele.
• Proficiency in using CRM systems and data analytics reports to derive insights and drive targeted sales and retention strategies.
• Previous experience as a sales or business development professional, or in equine operations.
• Strong analytical and problem-solving capabilities.
• Ability to work independently and collaboratively as part of a team.
• Creative and innovative mindset to develop new sales and retention strategies.
• Strong verbal and written communication and interpersonal skills.
• Professional manner in handling confidential information.
• Strong PC skills with a focus on Microsoft Office products (Excel, PowerPoint).
• Fluency in spoken English and Chinese, including Cantonese and Putonghua.

Preferred Skills

• Knowledge of horse racing is an advantage.

Salary

• Competitive salary package.

Benefits & Perks

• Competitive benefits package.
• Dynamic working environment.
• Development opportunities.