AI-Driven Growth Marketing Manager

ZA; Hong Kong; On-site; HKD 420,000 - 720,000; Full time

Job summary

ZA in Hong Kong is seeking a senior marketing professional to lead AI-enabled marketing operations and drive automated workflows across the team. You will design, rollout, and optimize digital campaigns, explore MarTech opportunities, and craft data-driven growth proposals.

This role requires strong English, Cantonese, and Mandarin, 5–10 years in advertising or tech-driven marketing, and a degree in Marketing or related fields.

Qualifications

• Hands-on experience with AI content creation, prompt engineering, or workflow automation tools.
• 5–10 years in advertising, digital marketing, or tech-driven marketing operations.
• Experience or strong knowledge in retail banking/fintech is highly preferred.
• Solid understanding of online marketing ecosystems, social media management, SEO/SEM, and e-commerce platforms.
• Degree in Marketing, Business Administration, Information Systems, or related discipline.
• Strong interpersonal and communication skills, can work independently but also embrace a collaborative team player mindset, and the resilience to perform well under pressure in a fast-paced environment.
• Good command of spoken and written English, Cantonese, and Mandarin.
• Proficient in Microsoft Office and modern digital collaboration tools.

Responsibilities

• Design, roll out, and implement AI tools to automate daily workflows for marketing and the wider company.
• Plan, design, and execute end-to-end digital marketing campaigns, monitor KPIs and optimize ROI.
• Continuously explore and integrate new MarTech/AdTech opportunities with a heavy AI focus.
• Develop data-driven search marketing pitching proposals and strategic growth frameworks.
• Oversee copywriting and content creation for social media (Facebook, Instagram, blogs) using AI tools to boost production efficiency.
• Support special projects and dynamic business initiatives as required.

Skills

AI content creation

Prompt engineering

Workflow automation

Social media management

SEO/SEM

E-commerce platforms

English

Cantonese

Mandarin

Education

Marketing/Business Administration/Information Systems degree

Tools

Microsoft Office

Job description

ZA in Hong Kong is seeking a senior marketing professional to lead AI-enabled marketing operations and drive automated workflows across the team. You will design, rollout, and optimize digital campaigns, explore MarTech opportunities, and craft data-driven growth proposals.

This role requires strong English, Cantonese, and Mandarin, 5–10 years in advertising or tech-driven marketing, and a degree in Marketing or related fields.