Website Growth Lead - SEO, AI Search & Content (Hybrid)

Reed; Greater Manchester; Híbrido; GBP 33 000 - 55 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Hybrid working

Resumo da oferta

Reed in the United Kingdom is seeking a Website Content Manager to own the digital presence, drive organic growth, donations and audience engagement for a leading international not-for-profit.

The role covers SEO, content strategy, website optimisation and AI search technologies, with seven global sites to manage, CMS content governance and data‑led optimisation, all under a hybrid working pattern in Greater Manchester.

Qualificações

• Proven experience in Website Management, SEO or Digital Content roles.
• Strong understanding of technical SEO and on-page optimisation.
• Experience managing content within CMS platforms, ideally Umbraco.
• Knowledge of GA4, Search Console and SEMrush.
• Experience creating content that drives traffic, engagement and conversions.
• Strong analytical skills translating data into actions.
• Excellent project and stakeholder management.
• Experience in charity, not-for-profit fundraising or ecommerce.
• Understanding of AI Search Optimisation and related tech.
• Experience improving website conversion rates and revenue.
• Familiarity with Salesforce integrations and digital fundraising platforms.

Responsabilidades

• Manage day-to-day performance and optimisation of 7 global websites.
• Improve user journeys, navigation and on-site search to maximise engagement and conversions.
• Monitor website health, troubleshoot issues and liaise with development teams to implement improvements.
• Track and report on website performance, conversions and customer engagement metrics.
• Own and deliver the organic search strategy across technical SEO, on-page SEO and content optimisation.
• Develop and implement strategies to improve visibility within AI search experiences.

Conhecimentos

Website management

SEO

CMS management

Content creation

Analytics

Project management

Stakeholder management

Nonprofit experience

Conversion optimisation

Ferramentas

Google Analytics 4

Google Search Console

SEMrush

Umbraco CMS

Salesforce integrations

Descrição da oferta de emprego

Reed in the United Kingdom is seeking a Website Content Manager to own the digital presence, drive organic growth, donations and audience engagement for a leading international not-for-profit.

The role covers SEO, content strategy, website optimisation and AI search technologies, with seven global sites to manage, CMS content governance and data‑led optimisation, all under a hybrid working pattern in Greater Manchester.