SEO Lead

76 Reed Online Ltd; Greater London; On-site; GBP 42,000 - 58,000; Full time

Benefits offered by this job

Hybrid and flexible working

Pension scheme

Private medical insurance

Job summary

Reed.co.uk in London is seeking an experienced SEO Lead to own day-to-day performance and drive sustainable organic growth for Reed.co.uk. You will lead SEO initiatives across product, content and tech, collaborating with external consultants to deliver measurable results.

The role requires 4-5+ years in SEO, strong technical knowledge, and the ability to influence cross-functional teams while adapting to AI-powered search trends. Eligible to work in the UK and typically based in Holborn office.

Qualifications

• 4-5+ years of SEO experience with strong technical and on-page SEO background.
• Proven track record of improving organic performance on medium to large sites.
• Strong analytical skills and experience with SEO analytics tools.

Responsibilities

• Champion SEO across Reed.co.uk, embedding best practices in product, content and tech decisions.
• Own day-to-day SEO operation, set briefs and priorities, ensure high-quality delivery.
• Collaborate with external consultant and internal teams to translate strategy into actionable roadmaps.
• Monitor performance, identify opportunities and risks, and drive improvements.

Skills

SEO strategy

Technical SEO

Data analysis

Cross-functional collaboration

Stakeholder management

Education

Bachelor's degree or equivalent (2:1)

Tools

Google Analytics

Google Search Console

SEO tools suite

Job description

Our purpose is simple: improving lives through work. Here at Reed.co.uk, we do this by connecting people to a world of career opportunities online. We are the UK’s leading destination for careers, and we match millions of people to new career opportunities every day. We have big plans for the future and are on the lookout for people to join our team

Pay Range £50,000 per annum

Job Description

Reed.co.uk is looking for an SEO Lead to join their team in Holborn, London.

Overview

Reed.co.uk is one of the UK's leading job sites, appearing in over 1 billion job searches annually and connecting millions of candidates with employers across the country. We’re looking for an experienced SEO Lead to take ownership of our day-to-day SEO performance and help drive sustainable organic growth across Reed.co.uk. This is a highly collaborative role for someone who will be an SEO champion within the business. You’ll proactively monitor our organic performance, identify opportunities and risks, and turn SEO insight into clear recommendations and priorities. Working closely with our external SEO consultant and Digital PR agency, you’ll collaborate across Product, Engineering, Delivery, Content and Marketing to ensure SEO is considered in relevant decisions and opportunities are successfully delivered. Traditional search will remain at the heart of the role. You’ll also help us understand and respond to the evolving landscape of AI-powered search and LLM visibility, ensuring Reed.co.uk is well positioned as candidate search behaviours develop.

Key Responsibilities

• Champion SEO across Reed.co.uk, ensuring organic search is understood and considered in relevant product, content and technology decisions.
• Proactively monitor and analyse organic search performance, identifying changes, risks and growth opportunities and translating these into clear recommendations and priorities.
• Own the day-to-day SEO operation, setting clear briefs and priorities, challenging recommendations where appropriate and holding teams accountable for high-quality delivery and results.
• Work closely with our SEO consultant to help translate SEO strategy into a clear, actionable roadmap and identify opportunities to improve performance.
• Partner with Product, Engineering and Delivery teams to embed SEO best practice, provide input into new products and site changes, and ensure SEO requirements are understood and successfully implemented.
• Identify and diagnose technical SEO opportunities and issues across areas including crawling, indexing, site architecture, internal linking and structured data, working with Engineering on implementation.
• Work collaboratively with Content and Marketing teams on keyword research, search demand, content optimisation, competitor analysis and opportunities to strengthen organic visibility.
• Monitor search engine developments, competitor activity and emerging AI search and LLM discovery trends, identifying opportunities to test, learn and evolve our approach.

Skills & Experience

• 4-5+ years of SEO experience, with a strong background on technical and on-page SEO and knowledge of Digital PR and how it complements SEO efforts.
• A proven track record of using SEO insight and recommendations to improve organic performance on medium to large sites, e-commerce or platforms with short lived content.
• Good technical SEO knowledge, including crawling and indexing, site architecture, internal linking, structured data and rendering JavaScript / dynamic content with the ability to work effectively with Engineering teams on implementation.
• Strong analytical skills and experience using platforms such as Google Search Console, Google Analytics and enterprise SEO and crawling tools to understand performance, test and discover issues.
• Experience managing SEO agencies or specialist partners, with the confidence to set priorities, challenge recommendations and drive high-quality delivery.
• Excellent communication, collaboration and project management skills, with experience influencing Product, Engineering and other non-SEO stakeholders and translating SEO requirements into clear business recommendations.
• A proactive and commercially minded approach, with the curiosity to investigate performance changes, identify opportunities and prioritise activity according to likely business impact.
• A good foundational understanding of AI-powered search, LLMs and emerging approaches to search visibility, alongside a genuine curiosity to develop your knowledge as the landscape evolves.

Additional Requirements

Must be located in and eligible to work in the UK.

Must have a 2:1 degree or equivalent (e.g. apprenticeship).

Benefits

• Hybrid working 25 days annual leave plus bank holidays
• Flexible holiday scheme (buy, sell and carry over your holiday)
• Paid time off to move home
• Contributory pension scheme
• Enhanced family leave benefits
• Insurance benefits including life assurance
• Love Mondays events
• Discount scheme including gyms and popular retailers
• Range of wellbeing and mental health support avenues
• Newly refurbished office in an amazing location, with countless bars, restaurants and theatres right on the doorstep

We’re always on the lookout for people who want to make a difference and are passionate about helping others progress their careers. It's time to Love Mondays!

We’re always on the lookout for people who want to make a difference and are passionate about helping others progress their careers.

Here at Reed.co.uk we love improving lives through work, whether that's matching people to a job they'll love or improving their skills through access to our courses marketplace. As well as jobs and courses, we also provide career advice, job advertising, a CV database with over 20 million candidates, and support for recruiters and employers.