Trading marketing manager

JR United Kingdom; West Midlands Combined Authority; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading client is seeking a Trading Marketing Manager in the West Midlands to drive trade marketing strategy and develop in-store activations. The role involves managing a calendar and budget while monitoring market trends and competitor activity. Candidates should bring over 5 years of relevant experience, particularly in FMCG or retail.

Qualifications

• 5+ years of experience in trade marketing or related fields.
• Strong understanding of the convenience retail landscape.
• Blend of creative thinking and commercial acumen.

Responsibilities

• Own the trade marketing strategy across all retail partners.
• Develop impactful in-store activations and promotions.
• Manage the trade marketing calendar and budget.
• Monitor competitor activity and shopper trends.

Skills

Trade marketing

Shopper marketing

Brand activation

Creative thinking

Commercial acumen

Job description

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Trading marketing manager, west midlands

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Client:

Better Placed Ltd - A Sunday Times Top 10 Employer!

Location:

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

4

Posted:

31.05.2025

Expiry Date:

15.07.2025

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Job Description:

We're working with a client who is seeking a trade marketing manager. This role is in the WEST MIDLANDS and you need to be able to travel there and work onsite at least 2 days a week. You will be reporting into the Marketing Director and will have a range of responsibilities including:

• Own the trade marketing strategy across all retail partners
• Develop and implement impactful in-store activations, point-of-sale materials, and promotions that boost visibility and sell-through.
• Manage the trade marketing calendar and budget
• Coordinate with creative and production teams to deliver best-in-class assets for print, digital, and experiential touchpoints
• Monitor competitor activity and shopper trends to inform tactics and adjust strategies in real-time.
• Regularly report on performance, learnings, and opportunities to stakeholders

To be successful you will come with the following:

• 5+ years of experience in trade marketing, shopper marketing, or brand activation, ideally within FMCG or retail.
• Strong understanding of the convenience retail landscape and how to drive sell-through at shelf.
• A blend of creative thinking and commercial acumen