Trade Counter Sales

Salacia; Cranbrook; On-site; GBP 21,000 - 30,000; Full time

Job summary

Salacia on-site in Cranbrook is seeking a Trade Counter Sales professional to deliver fast, accurate service to trade customers and support day-to-day counter sales and operations.

You will handle enquiries, quotes and orders, maintain stock and counter presentation, build relationships with regular customers and help protect margins through accurate pricing and efficient service.

Qualifications

• Experience in a trade counter, builders’ merchant, plumbing or bathroom trade environment preferred.
• Strong product knowledge or a genuine appetite to develop it quickly.
• Commercially aware with a focus on delivering value to trade customers.

Responsibilities

• Provide a professional, knowledgeable and efficient service to all trade customers.
• Handle over-the-counter enquiries, quotations and sales transactions accurately.
• Build strong working relationships with regular account and cash customers.
• Understand customer requirements quickly and respond accurately.
• Represent the business in a practical, no-nonsense and professional way.

Job description

Location: Wilsley Park Farm, Goudhurst Road, Cranbrook, TN17 2LJ

Hours: Monday – Friday, 07.30–17.00

Reports to: Trade Counter Manager

The Role

This role is responsible for delivering fast, accurate and professional service to trade customers while supporting day-to-day counter sales and operations.

The Trade Counter Sales role is responsible for serving customers efficiently, processing orders accurately and helping maintain a well-run, well-presented trade counter operation. This is a front-line commercial role – not just a serving role.

This role requires pace, product awareness, good customer handling and consistent attention to detail. Errors at the counter create avoidable problems quickly – accuracy matters.

Core Responsibilities

• Provide a professional, knowledgeable and efficient service to all trade customers
• Handle over-the-counter enquiries, quotations and sales transactions accurately
• Build strong working relationships with regular account and cash customers
• Understand customer requirements quickly and respond accurately
• Represent the business in a practical, no-nonsense and professional way

Order Processing & Accuracy

• Produce accurate, competitive quotations for trade customers promptly
• Process trade orders correctly and in line with agreed procedures
• Sense-check product codes, quantities, pricing and availability before committing
• Ensure all pricing reflects current trade pricing structures and agreed terms
• Liaise with operations to confirm availability, lead times and delivery requirements

Stock, Goods Handling & Counter Operations

• Support stock management activity including goods-in checks and stock counts
• Help prepare goods for collection or delivery
• Ensure the trade counter is always clean, organised and well-presented
• Use quiet time to improve stock, displays, housekeeping and product knowledge

Customer Relationships & Business Standards

• Handle customer issues professionally and escape where needed
• Actively look for new opportunities to grow existing individual account spend
• Protect margin through correct pricing discipline
• Log all enquiries, quotes and orders accurately in CRM

General Responsibilities

• Maintain accurate records and follow internal processes
• Comply with all company policies and health and safety requirements
• Represent Salacia professionally at all times
• Respond positively to changing priorities and workload needs
• Undertake additional duties reasonably required to support the role

About You

• Experience in a trade counter, builders’ merchant, plumbing or bathroom trade environment preferred
• Strong product knowledge or a genuine appetite to develop it quickly
• Commercially aware with a focus on delivering value to trade customers
• Confident, approachable and able to manage a busy, varied environment
• Accurate and organised in all administrative and order-processing activity
• Team player with a positive, proactive attitude

Standards of Performance

• Speed with accuracy – not one at the expense of the other
• Good product awareness and willingness to learn
• Professional, practical customer handling
• Reliable teamwork and good day-to-day discipline
• Ownership of service quality and order accuracy

Key Performance Indicators

• Counter sales, margin, conversion and AOV performance
• Customer service standard
• Stock and goods handling accuracy
• Housekeeping and counter readiness
• Customer retention and repeat trade

Review & Development

This role may be reviewed and amended to reflect business needs. Performance will be assessed against agreed KPIs under separate cover.