TikTok Shop-Product Marketing Graduate

TikTok; London; On-site; GBP 30,000 - 40,000; Full time

Job summary

Join TikTok as a Product Marketing Graduate in London, where you'll work on innovative projects that bridge users and products. This program offers hands-on experience in a dynamic environment, enabling recent graduates to make an impact while honing their marketing skills across various channels.

Qualifications

• Graduated in 2024 or onwards with proficiency in English and another European language (German, Italian, French, or Spanish).
• Experience in product marketing or content marketing.
• Ability to create compelling content and simplify complex information.

Responsibilities

• Work with internal and external stakeholders to improve TikTok Shop's product strategy.
• Develop marketing channels and data-driven approaches for user engagement.
• Create compelling narratives from complex data for market-facing stories.

Skills

Communication

Project Management

Content Marketing

Adaptability

Education

Bachelor's degree or above

Job description

Social network you want to login/join with:

TikTok Shop-Product Marketing Graduate, London

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Client:

TikTok

Location:

London, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

7945aa808bc3

Job Views:

59

Posted:

24.06.2025

Expiry Date:

08.08.2025

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Job Description:

Product Marketing (PMM) in TikTok Shop is a central function within the Product Organization that connects users, products, and the market. It connects these three essential pillars to ensure that our products not only meet customer needs, but are also positioned, communicated, and promoted effectively to drive adoption and success in the market.We are looking for talented individuals to join us for a graduate program in 2025. Graduate programs at TikTok aim to offer students industry exposure and hands-on experience. Watch your ambitions become reality as your inspiration brings infinite opportunities at TikTok. Responsibilities- Work across internal products and operations stakeholders, as well as external merchants and creators to continually improve TikTok Shop overall product go-to-market strategy.- Be able to understand and internalize product features, user experience, business value and market implications from a marketing perspective.- Continually dive deep in understanding product users (ie. merchants, creators, consumers, partners, internal staff, within respective domain and region.- Develop a deep understanding of marketing channels and content standards that can be utilized for respective domain users and continually use data to refine your approach.- Simplify information from multi-sources by eliminating components and rearranging into a market-facing story through content visualization approaches with a multi-disciplinary team.

Minimum Qualifications- Graduated with a Bachelor's degree or above in 2024 or onwards. - Available to start in September 2025.- Proficiency in English and German or Italian or French or Spanish to ease communication with stakeholders.- Experience in a product marketing or content marketing role.- Comfortable with story building and telling by wrapping up complex context into various formats of compelling content. Preferred Qualifications- Ability to function, adapt and succeed in a constantly changing, fast paced environment; ability to respond positively and calmly to shifting priorities, demands and timelines.- Excellent communication, cooperation and project management skills.- Preferred experience within an E-commerce business or consumer technology company. #LI-Onsite