User Acquisition Manager (Paid Social)

Gismart; London; Remote; GBP 35,000 - 50,000; Full time

Job summary

A leading mobile app developer is seeking a User Acquisition Manager to join their London team. This role involves optimizing advertising campaigns for various platforms and analyzing user behavior to enhance acquisition strategies. Ideal candidates will have a degree in marketing and experience in mobile app marketing, with strong analytical skills to drive user growth.

Benefits

Remote-First Culture

Relocation Program

Сoworking Compensation

Flexible Public Holidays Policy

100% Sick Leave Compensation

Mental and Physical Health Coverage

Personal Equipment Policy

Personal Learning and Development Coverage

Time-Off Policy

Corporate Events

Qualifications

• At least 6 months of experience in user acquisition, paid social advertising, and mobile app marketing.
• Ability to interpret data and make tactical decisions.
• Proven ability to manage multiple tasks and meet deadlines in a fast-paced environment.

Responsibilities

• Support user acquisition activities for utility products.
• Create, optimize & scale advertising campaigns to maximize profit.
• Analyze results of ad campaigns using various tools.

Skills

Analytical Skills

Communication

Interpersonal Skills

Education

Bachelor’s degree in marketing, business or related field

Tools

Tableau

Excel

Appsflyer

Job description

Social network you want to login/join with:

User Acquisition Manager (Paid Social), London

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Client:

Gismart

Location:

London, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

f14afc33ce46

Job Views:

4

Posted:

02.06.2025

Expiry Date:

17.07.2025

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Job Description:

About us

Gismart is a value-driven mobile app developer with a strong presence in the Health & Wellness, Utilities, and Music app markets. We have recently achieved a significant milestone of over 1 billion downloads worldwide, taking a step toward our mission of cultivating the well-being of people worldwide. With headquarters in London, UK, Gismart is a dynamic global company with a reach extending across Europe and far beyond. Our determined team comprises over 250 individuals who bring diversity, creativity, innovation, and relentless drive to the company. Gismart unites professionals from diverse backgrounds in entertainment, music, and tech, allowing us to play to each other’s strengths and succeed as a team.

Our mission:
Become a stepping stone on our customers’ journeys of self-improvement.

Our values:

• Growth: The essence of life is curiosity, so we never stop learning, discovering, and growing both as individuals and as a company.
• Impact: Be a force for good and pay it forward.
• Trust: Trust is earned when actions meet words.
• Honesty: Have the courage to face the truth.
• Balance: The formula is unique for everyone but essential for a fulfilling life.

If you are passionate about mobile app development and want to join a company that’s reshaping the industry, Gismart is the place for you. We provide exciting career opportunities, a supportive workplace culture, and the chance to contribute to a team that is making a tangible impact.

Requirements

• Bachelor’s degree in marketing, business or related field
• At least 6 months of experience in user acquisition, paid social advertising, and mobile app marketing
• Strong analytical skills with the ability to interpret data and make tactical decisions
• Strong communication and interpersonal skills with the ability to work effectively with cross-functional teams
• Proven ability to manage multiple tasks and meet deadlines in a fast-paced environment

Responsibilities

• Support user acquisition activities for utility products
• Work with mobile traffic (iOS, Android)
• Create, optimize & scale advertising campaigns to maximize profit (Facebook Ads – top priority, TikTok and video networks)
• Analyze results of ad campaigns using various tools including Tableau, Appsflyer, Excel, etc.
• Understand basic metrics – CPM, CPI, CPA, LTV, ROI, ARPU, etc.
• Monitor user behavior and derive insights from user data, provide regular reporting on results, and share insights with creative producers and product marketing managers.

Employee Benefits

• Remote-First Culture: Our team is diverse and extensive, just like our product portfolio. We provide a flexible working schedule and let you work anywhere in the world, either remotely or in one of our corporate hubs.
• Relocation Program: Gismart offers a relocation package to Poland as well as legalization and accounting support to all employees.
• Сoworking Compensation: We provide 50% compensation for coworking spaces worldwide to make sure that everyone has a comfortable and inspiring workspace.
• Flexible Public Holidays Policy: Gismart provides its employees with 6 fixed public holidays per year and gives you the freedom to choose 5 additional holidays to your liking.
• 100% Sick Leave Compensation
• Mental and Physical Health: To help you stay happy and healthy, Gismart will cover your medical insurance, 75% of your sports activities, and 70% of your therapy costs.
• Personal Equipment Policy: Of course, we’ll provide you with all the equipment you need or cover the maintenance cost for your own tools.
• Personal Learning and Development: We love to see you learn and grow, so Gismart will cover 70% of your professional development courses. We’ll also pay for 80% of corporate English courses.
• Time-Off Policy: Every employee gets 18 working days of paid vacation and 3 personal days per year, with an extra day added for each year at Gismart.
• Corporate Events: We are remote-first, but we love meeting up in person. Whenever possible, we organize corporate events and team-building activities across all Gismart hubs.