Subscriptions Growth Acquisition Manager

Immediate Media Co; Greater London; Hybrid; GBP 45,000 - 55,000; Full time

Benefits offered by this job

25 days holiday plus birthday

Hybrid working

Cycle to work scheme

Pension plans

Well-being initiatives

Job summary

Immediate Media Co is seeking an Acquisition Marketing Manager to own subscriber acquisition for Gardeners' World and History Extra across digital and print. You will shape the funnel, influence pricing, and balance new customer volume with long-term subscriber quality within a matrixed organisation.

You will collaborate with Brand, Product & Tech and Performance Marketing, manage budgets and assets, report on performance, and seek innovative opportunities to drive sustainable growth for our

Qualifications

• Proven experience in acquisition marketing for consumer subscription brands.
• Strong knowledge of Meta Ads and Google Paid Search.
• Ability to analyze performance data to drive strategy.
• Strong stakeholder management across a matrixed organisation.

Responsibilities

• Own acquisition strategy for Gardeners' World and History Extra across print and digital.
• Lead pricing and offers discussions to balance new customer volume and long-term revenue.
• Collaborate with Brand, Product & Tech and Performance Marketing.
• Own reporting on acquisition performance and present insights to stakeholders.
• Work with Performance Marketing on Paid Social and Paid Search campaigns.
• Identify new acquisition opportunities and funnel diversification.

Skills

Acquisition marketing

Consumer subscriptions

Digital marketing channels

Performance data analysis

Stakeholder management

Creative thinking

Communication skills

Tools

Meta Ads

Google Paid Search

Job description

Immediate Media Co is seeking an Acquisition Marketing Manager to own subscriber acquisition for Gardeners' World and History Extra across digital and print. You will shape the funnel, influence pricing, and balance new customer volume with long-term subscriber quality within a matrixed organisation.

You will collaborate with Brand, Product & Tech and Performance Marketing, manage budgets and assets, report on performance, and seek innovative opportunities to drive sustainable growth for our