Strategic Sales Planner

Captify Australia; Islington; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading digital advertising company is seeking a Strategic Sales Planner to drive growth by identifying marketing opportunities and providing audience insights. The ideal candidate is a self-motivated individual with strong communication and analytical skills, capable of supporting the sales team in achieving significant revenue targets. This role offers an exciting chance to work in a collaborative environment and be part of a vibrant team.

Benefits

Flexible/core hours and home working options

Work from any Captify office globally

25 days holidays + bank holidays + your birthday off

Volunteering opportunities

Wellbeing programs including yoga and meditation

Access to Captify Academy for development

Pension and eyecare vouchers

Social events at the Captify Bar

Qualifications

• At least a year’s experience in the advertising & media industry.
• Proficient in Microsoft Office including PowerPoint, Excel & Word.
• Strong understanding of how to use data and insights.

Responsibilities

• Proactively identify market trends and prepare team for effective client approaches.
• Build relevant insights for pitches and new business opportunities.
• Support the sales team in identifying business growth opportunities.

Skills

Attention to detail

Communication

Problem solving

Research skills

Commercial mindset

Tools

Microsoft Office

Job description

ABOUT CAPTIFY

Captify is the leading Search Intelligence Platform for the open web and the largest independent holder of first-party search data outside of the walled gardens, connecting the real-time searches from over 2 billion devices globally. Its Search Intelligence technology powers omnichannel programmatic advertising and real-time insights for the world’s biggest brands, such as Disney, Unilever, eBay, Mercedes-Benz, Microsoft, Nestlé, GSK, Uber, Mars, P&G, Sony and Toyota—without reliance on third-party cookies. Captify brings brands more customers, publishers greater yield and consumers the most relevant digital experiences.

OUR CULTURE AND VALUES

Here at Captify we are proud of our culture - It’s contagious. Pass it on.

Step inside any of our global offices and one thing that is blissfully obvious is that while we’re putting blood, sweat and tears into disrupting the Search game, we’re having a seriously good time doing it. We’ve travelled the world together, enjoyed Captify Festivals, parties and our famous events across every market. We always take time to stop to celebrate milestones and wins.

We champion diversity and inclusion. Our 'BeTheChange' programme and internal D&I Taskforce brings our teams together to challenge, learn and build a more equal Captify.

We live by our core values

• Building this together
• Give a shit
• Fail fast to succeed faster
• Unlimited potential

Find out more about our culture here: https://careers.captify.co.uk/

OVERVIEW

We are looking for an enthusiastic and passionate Strategic Sales Planner to work alongside the Sales team to create growth opportunities with new and existing clients. You will be responsible for identifying key marketing opportunities, delivering best in class audience insights and supporting the commercial teams with your client and vertical expertise. In this role you will play a crucial part in helping drive commercial success and growth for the business.

ABOUT YOU

You will be a true self-starter who can work collaboratively with multiple teams and can provide a high attention to detail. You are a personable, curious individual who is filled with motivation and high energy that will light up the team pushing us to our goals. This role combines elements of commercial thinking, excellent communication, numerical analysis and multi-tasking. You will have experience in the media sector.

KEY RESPONSIBILITIES

What you’ll be doing:

• Proactively identify market trends by researching current press and historical data - prepping team for effective client and category approach

• Build relevant insights for pitch to prospective clients and new business opportunities

• Responsible for growth strategy of priority accounts within the commercial team

• Learn and interpret client objectives & media KPI’s to best formulate media strategies.

• Responsible for feeding research, industry trends and account knowledge into the business

• AOV growth against key accounts and verticals through strategic insights

• Support the sales team with identifying in-quarter incremental business and upweights

• Clear understanding of Captify product capabilities and solution selling, proactively identify cross-sell opportunities

• Work closely with Sight to produce proactive insights both at a client-specific and verticalised level thatwill drive growth and incremental revenue

• Meeting with clients & feedback information gained to commercial team

• Conceptualize presentation and collateral design with Marketing team for deliverables

• Fully immerse themselves in the digital advertising industry, learning about one of the fastest growing advertising channels in the UK
  

REQUIREMENTS

What you need to be successful:

• Comfortable working in a sales environment with individual and team targets

• Self motivated and have an attention to detail

• Have an organised approach and be able to meet challenging deadlines

• Proactive approach with excellent communication skills via email, over the phone and in person.

• Passion for digital and always seeking to extend your knowledge of the market.

• Account management experience with a proven ability to grow relationships

• Good understanding of the digital advertising industry

• Excellent communication with internal and external stakeholders

• Problem solver with a proactive mindset

• Strong understanding of how to use data and insights

• Good presentation and storytelling skills

• Strong commercial mindset with drive to grow revenue

• Sound research skills with ability to curate and distil market intel

• At least a year’s experience in the advertising & media industry

• Proficient in Microsoft Office inc:

• PowerPoint, Excel & Word

• Comfortable with building graphs & decks for commercial story telling purposes

YOU WILL ENJOY

• Enjoy our flexible/core hours and home working as per company policy
• Work from any Captify office in the world - giving every employee the opportunity to experience life at Captify in another city
• A pet friendly office based in Covent Garden, London’s Media Hub!
• Time off to recharge - 25 days holidays + bank holidays + your birthday
• Giving something back to the community - Give A Day Away for volunteering
• We care about Wellbeing - from financial wellbeing, mental health first aiders, yoga, sports, meditation and so much more
• Access to Captify Academy - our bespoke learning and development platform
• Parent friendly policies
• The normal stuff; Pension, Cycle Scheme and Eyecare Vouchers
• Beer, bubbles and non-alcoholic alternatives every Thursday at the Captify Bar

EQUAL OPPORTUNITIES

You are welcome at Captify for who you are, no matter where you come from, what you look like, or what your search history says about you. At Captify, equality is at the core of our culture and we are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. The more diverse we are, the richer our community and the broader our impact. We don’t want you to fit in with our culture, we want you to add to our culture.

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