Store Manager: Lead Team & Elevate Customer Experience

GO Outdoors LTD; Nantwich; On-site; GBP 32,000 - 45,000; Full time

Job summary

GO Outdoors LTD is seeking a Store Manager to own store performance, culture, and daily execution in a fast-paced retail environment in Nantwich, United Kingdom. You will lead and develop colleagues, ensuring premium in-store experiences and strong commercial results.

The role requires hands-on leadership on the shop floor, strategic commercial awareness, and the ability to coach teams to perform at their best during busy trading periods and product launches.

Qualifications

• Proven experience in retail management with the ability to lead and motivate teams in a fast-moving, high-energy environment.
• Strong leader with experience supporting, coaching and developing colleagues and driving store performance.
• Strong commercial awareness with strong capability in interpreting performance data, product trends, and customer behaviour.
• Excellent communication and interpersonal skills, supporting strong teamwork, engagement, and professional customer interactions.
• Demonstrated success in delivering strong sales results and maintaining exceptional operational standards.

Responsibilities

• Lead the store through effective leadership, coaching and operational excellence.
• Support and develop colleagues to deliver exceptional customer experiences and strong commercial performance.
• Use real-time performance insights and trading trends to make quick, commercial decisions that elevate store results and maximise every opportunity.
• Maintain the companies premium operational and visual standards — ensuring product availability, impactful presentation, and a safe, compliant environment.
• Develop and grow talent within the store, providing coaching, structured feedback, and clear progression pathways to build future leaders.

Skills

Retail management

Team leadership

Data analysis

Communication

Sales performance

Job description

GO Outdoors LTD is seeking a Store Manager to own store performance, culture, and daily execution in a fast-paced retail environment in Nantwich, United Kingdom. You will lead and develop colleagues, ensuring premium in-store experiences and strong commercial results.

The role requires hands-on leadership on the shop floor, strategic commercial awareness, and the ability to coach teams to perform at their best during busy trading periods and product launches.