Social Strategy Lead: Content, Data & AI

OLIVER | The Brandtech Group; England; On-site; GBP 32,000 - 42,000; Full time

Job summary

OLIVER, part of The Brandtech Group, is seeking a Social Executive in Bournemouth to oversee day-to-day management of Client's social media presence, maintain a rolling content calendar, and collaborate with the Brand and Content Manager to deliver engaging content. You will track performance, define KPIs, and refine strategy based on data, balancing creative thinking with analytical rigour.

You will work with agencies and third-party creators, manage budgets and production spends, and

Qualifications

• Experience developing and executing social media strategies that build brand awareness and drive measurable engagement.
• Strong knowledge of major social platforms and best practices for content formats.
• Proven ability to manage agencies and third-party content creators to deliver quality content on time and on brief.
• Analytical approach to social data and translating it into informed decisions.

Responsibilities

• Develop and execute a social media strategy to grow the client's online presence across key platforms and influencer activity.
• Maintain a rolling social media content calendar and support Brand and Content Manager.
• Collaborate with the Media Manager to align social strategy with paid media approach.
• Develop and maintain social media guidelines and tone of voice, supporting marketing teams.

Skills

Social media strategy

Agency management

Analytics

Gen AI tools

Job description

OLIVER, part of The Brandtech Group, is seeking a Social Executive in Bournemouth to oversee day-to-day management of Client's social media presence, maintain a rolling content calendar, and collaborate with the Brand and Content Manager to deliver engaging content. You will track performance, define KPIs, and refine strategy based on data, balancing creative thinking with analytical rigour.

You will work with agencies and third-party creators, manage budgets and production spends, and