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Social Media Specialist

Liberty.

Greater London

On-site

GBP 30,000 - 50,000

Full time

7 days ago

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Job summary

A leading luxury retailer is seeking a Social Media Specialist to enhance their online presence. The role involves creating engaging content, managing social media calendars, and collaborating with various teams. Ideal candidates will have a strong background in video content creation and social media management, particularly within a luxury context. This is an exciting opportunity for someone passionate about social media and luxury branding.

Qualifications

Experience in luxury brand/retailer or agency.
Ability to work under pressure with multiple deadlines.

Responsibilities

Create and manage engaging social media content.
Collaborate with teams for cohesive social media strategies.
Monitor competitor activity and adjust strategies accordingly.

Skills

Video Content Creation

Social Media Management

Copywriting

Creative Thinking

Design Skills

Time Management

Education

3+ years' experience in social media

Tools

Premier Pro

Photoshop

Social Media Management Tools

Direct message the job poster from Liberty.

We are seeking a Social Media Specialist to join our Social Media team. Reporting to the Social Media Manager, you will be part of the dynamic team responsible for delivering engaging social media content covering Liberty’s people, place and product across all our social media channels (E.G. Instagram, TikTok, Facebook, Pinterest). A key touchpoint for the Liberty brand, this social role is an exciting opportunity for someone looking to be part of an innovative retailer and leader in the luxury space.

Key duties and responsibilities

IDEATE, FILM AND EDIT social-first video content that feels elevated, speaks to the businesses needs and what is trending on social.
MANAGE the daily and weekly content calendars for select Liberty social channels including scheduling and publishing.
WRITE engaging copy that is reflective of the Liberty tone of voice.
GROW our audience by encouraging engagement with new ideas whilst driving traffic, engagement and revenue.
PROACTIVELY LIAISE with the graphic design, studio, editorial, marketing, events, buying, press, partnerships and events teams to ensure a joined-up approach to social media that meets business needs.
MONITOR content activity of competitors both in ecommerce and editorial and react to analytics and reporting and make relevant changes to content based on this.
PRESENT upcoming social media plans to relevant departments and use findings from the meetings to ensure social media content is responding to business needs.
MANAGE social media plans for key product launches, affiliate projects, influencer campaigns and brand promotions, creating bespoke strategies and sharing with relevant internal and external teams.
ATTEND after-hours events at Liberty and external locations, working with talent, photographers and videographers to produce content for social media channels as required.

Knowledge, skills and abilities

Proven track record of shooting and editing video content (on phone)
Unrivalled knowledge of all social media platforms, formats and trends
Confident with Premier Pro and Photoshop
Excellent copywriting and creative thinking
A great eye for design and visual concepts
Understanding of the Liberty brand and luxury landscape
Excellent organisation and timekeeping
Experience of social media management tools
Experience in community management across social
Ability to cope well under pressure and with multiple deadlines
Ability to work cooperatively in a fast paced, team environment

Minimum Qualifications

3+ years’ experience in social media ideally within a luxury brand/retailer or agency

Seniority level

Seniority level
Associate

Employment type

Employment type
Full-time

Job function

Job function
Art/Creative and Marketing
Industries
Retail and Retail Luxury Goods and Jewelry

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