Senior Web Product Manager

Inspired Education Group; London; On-site; GBP 50,000 - 90,000; Full time

Job summary

An established industry player is seeking a Senior Web Product Manager to lead innovative web initiatives that enhance user experience across its global portfolio of premium schools. This role involves managing web development programs, optimizing conversion rates, and collaborating with cross-functional teams to drive operational efficiencies. With a focus on user-centered design and analytics, the successful candidate will play a key role in shaping the digital strategy of a rapidly growing organization. If you are passionate about UX and have a proven track record in digital product management, this opportunity is perfect for you.

Qualifications

• 5+ years of experience in web development and digital product development.
• Experience managing teams and driving conversion improvements.

Responsibilities

• Manage the web development program for an excellent user experience.
• Identify and deploy new web initiatives to enhance user engagement.

Skills

Web Development

User Experience (UX)

Conversion Rate Optimization (CRO)

Search Engine Optimization (SEO)

Digital Product Development

Team Management

Data Analysis

User-Centered Design

Education

Degree or equivalent qualification

Tools

Google Analytics

Adobe Analytics

Hotjar

Google Optimize

Drupal 9

Job description

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Senior Web Product Manager

Location:

London, GB

Date: 1 May 2025

Application closing date: Applications Ongoing

Inspired Education is the leading global group of premium schools, with a portfolio of 118 private schools across 27 countries on 6 continents, providing world-class education from Kindergarten to Year 13.

Founded in 2013 by Nadim M. Nsouli, Inspired is backed by investors such as Stonepeak, GIC, TA Associates, and the Oppenheimer and Mansour family offices. The group is growing at 20% annually through acquisitions, expansion, and development. In 2023, it was recognized by Beauhurst as one of the UK's top 10 highest-value private companies.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

• Manage the web development program, ensuring the Inspired school website (Drupal CMS) delivers an excellent user experience using the latest technologies.
• Identify, scope, build, test, and deploy new web initiatives to enhance the experience for parents and students.
• Manage Conversion Rate Optimization programs to improve lead generation and engagement metrics, including A/B testing and analysis.
• Partner with Marketing Ops to explore AI-driven operational efficiencies.
• Work with the SEO team to increase organic traffic and improve search rankings.
• Manage the website development budget to ensure ROI and exceed business targets.
• Maximize the value of third-party vendor contracts to support Inspired's objectives.
• Collaborate with the IT team to ensure platform reliability, website uptime, security, and GDPR compliance.

KEY REQUIREMENTS:

• At least 5 years of experience in web development, UX, CRO, SEO, and digital product development, preferably in a multinational environment.
• Experience managing a team of 3 or more people.
• Proficiency with analytics platforms like Google Analytics or Adobe Analytics.
• Experience with tools like Hotjar, GA, and Google Optimize for testing and analysis.
• Knowledge of backend web functionalities, hosting, domains, DNS, and site reliability frameworks.
• Ability to communicate value of CRO and CVR improvements to stakeholders.
• Degree or equivalent qualification.
• Expertise in user-centered design, wireframing, prototyping, and user testing.
• Strong knowledge of A/B and multivariate testing.
• Hands-on experience managing Drupal 9 content, components, forms, and custom blocks.

SKILLS & PERSONAL QUALIFICATIONS:

• Proven track record in increasing online conversions, revenue, and leads.
• Creative, data-driven, and passionate about UX.
• Comfortable working with cross-functional teams globally.
• Highly analytical with strong data visualization skills.
• Collaborative, accountable, and inventive problem-solver.
• Strategic and tactical thinker.
• Ability to define, track, and optimize KPIs continuously.
• Innovative leader with industry best practices.