Senior Strategist: Lead Insight-Driven Campaigns

Publicis

England

On-site

GBP 60,000 - 90,000

Full time

6 days ago

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Job summary

Publicis London is seeking a Senior Strategist to shape ideas that move people and drive business impact. You will integrate insight, culture and effectiveness to guide campaigns across local and global brands.

You will lead strategic planning on assigned accounts, develop briefs and frameworks, and build strong relationships with clients while working with multidisciplinary teams. If you are curious, collaborative and enjoy turning complex challenges into clear strategic direction, we’d love to

Qualifications

Experience as a Strategist or Senior Strategist in a creative/advertising environment.
Ability to simplify complex information into clear recommendations.
Comfort presenting strategic viewpoints to clients and colleagues.
Experience creating creative briefs, strategic frameworks, and roadmaps.
Curiosity about people, culture, brands and behaviour.
Collaborative mindset with ability to work across disciplines.

Responsibilities

Lead strategic planning on assigned accounts and define direction for impactful creative work.
Define objectives, success measures and effectiveness frameworks.
Contribute to long-term strategic thinking across client relationships.
Develop insightful creative briefs to inspire teams.
Analyze research, audience insights, trends and market dynamics.
Build trusted client relationships and identify growth opportunities.
Collaborate with creative, account and media teams to align strategy.