Senior Recruitment Social Media Lead

WFS Patron; Greater London; On-site; GBP 55,000 - 58,000; Full time

Job summary

London Fire Brigade is seeking a Senior Digital Officer to lead recruitment-focused social media and content creation. You will update the LFB careers microsite, develop engaging content for social channels and respond to inquiries from PSU, while supporting diversity objectives.

The role requires travel to fire stations across London and to Control (South Wimbledon). The successful candidate will manage online communications, contribute to an overhaul of recruitment channels, and maintain

Qualifications

• Experience of managing a corporate website.
• Experience of designing user focused content and developing content plans.
• Experience of scoping, commissioning, writing, editing and publishing digital content including video production.
• Experience of successfully managing a new content management system, together with knowledge of HTML.
• Experience of developing and implementing digital marketing, email marketing and SEO strategies.
• Experience of project managing website or online service development projects.
• Experience of the day-to-day running of social media channels.
• Experience with using analytics data to create reports.
• Be proficient with design tools such as Adobe Photoshop and Canva.
• Be proficient with editing software such as Capcut and FinalCut Pro.
• Excellent communication skills, both oral and written.
• Excellent organisational skills and ability to handle multiple priorities.

Responsibilities

• Planning and strategy for recruitment-based social media channels.
• Creating content including short-form video, text posts and stories.
• Answering direct messages and comments on our social media channels.
• Updating LFBcareers.co.uk
• Responding to social media-related queries from PSU.
• Overseeing the Brigade’s online communications across website, social media channels and digital platforms.

Skills

Social media management

Corporate website management

Content design

Video production

HTML knowledge

Digital marketing

SEO strategies

Project management

Analytics reporting

Adobe Photoshop

CapCut

Final Cut Pro

WordPress

Interpersonal communication

Organizational skills

Tools

WordPress

CMS systems

Job description

London Fire Brigade is seeking a Senior Digital Officer to lead recruitment-focused social media and content creation. You will update the LFB careers microsite, develop engaging content for social channels and respond to inquiries from PSU, while supporting diversity objectives.

The role requires travel to fire stations across London and to Control (South Wimbledon). The successful candidate will manage online communications, contribute to an overhaul of recruitment channels, and maintain