Senior Digital Officer – London Fire Brigade

National Fire Chiefs Council Limited.; Greater London; Hybrid; GBP 54,000 - 58,000; Full time

Job summary

London Fire Brigade seeks a Senior Digital Officer to develop and manage recruitment social media channels, update the careers microsite, and respond to social media queries. The role supports workforce diversity objectives and works from our Head Office with travel to fire stations across London and to Control (South Wimbledon).

The post involves planning and executing recruitment content, including videos and posts, and maintaining engagement across social platforms to attract applicants for

Qualifications

• Experience managing recruitment-focused social media channels.
• Ability to create short-form video and written content for social platforms.
• Strong communication and community engagement skills.

Responsibilities

• Planning and strategy for recruitment-based social media channels.
• Creating content including short-form video, text posts and stories.
• Answering direct messages and comments on our social media channels.
• Updating LFBcareers.co.uk
• Responding to social media-related queries from our PSU.
• Overseeing the Brigade’s online communications across websites and social channels.

Skills

Social media management

Content creation

Community engagement

Job description

Senior Digital Officer – London Fire Brigade

Post: Senior Digital Officer
Salary: £54,452 per annum
Grade: FRS E
Salary range: £54,452 – £58,202 per annum
Contract type: Permanent
Working pattern: Full-time
Application closing date: 4 PM on Monday, 9 November 2026

London Fire Brigade (LFB) is London’s fire and rescue service – one of the largest firefighting and rescue organisations in the world. We are here to make London a safer city. Employing over 5000 people across our operational team (our firefighters), control (our call handlers who answer 999 calls), fire safety and our non-operational team (our team who work behind the scenes to support our front-line services, which includes Fleet, IT, HR, Finance, Procurement, Communications team and many more).

The Digital team are looking for a creative and driven social media manager to develop the Brigade’s recruitment channels. You will be required to update the LFB careers microsite, create content for the recruitment‑specific social media channels, and answer any social media‑related queries sent into our Professional Standards Unit (PSU). The LFB careers microsite and social media channels are the first step in our firefighter recruitment process as well as roles in Control and our Head Office. You will also support the Brigade’s workforce diversity objectives.

• Planning and strategy for our recruitment‑based social media channels.
• Creating content including short‑form video, text posts and stories.
• Answering direct messages and comments on our social media channels.
• Updating LFBcareers.co.uk
• Responding to social media‑related queries from our Professional Standards Unit (PSU).
• The Digital team are responsible for the Brigade’s online communications including the website, social media channels and digital safety products. LFB careers and its associated channels are part of an overhaul to our recruitment process, they are new channels, so this role offers a unique opportunity to build a following and establish a budding social media community.

While this role is based in our Head Office, the successful applicant will be required to travel to fire stations across London and to Control (South Wimbledon).

Contract type: Full-Time