Senior Planning Director - Data-Led Media Growth

WPP Media Limited; Greater London; Hybrid; GBP 90.000 - 120.000; Vollzeit

Benefits dieser Stelle

Hybrid work model

Competitive benefits

Career progression

Zusammenfassung

WPP Media in the UK is seeking an Associate Director, Planning to lead end-to-end media strategy for ITV across broadcast, streaming, and digital channels. As a senior planner, you will shape ideas, mentor a planning team, and act as a trusted partner to senior ITV stakeholders.

You should bring deep UK media knowledge, experience line-managing mid-to-senior staff, and a data-driven storytelling approach. The role is hybrid with a focus on delivering high-impact, growth-oriented campaigns.

Qualifikationen

• Senior Planning Expertise: Proven track record in a senior media planning role within a media agency setting.
• Entertainment & Media Landscape Knowledge: Deep expertise in the UK broadcast, streaming, digital video, and wider digital ecosystem.
• Proven Line Management: Strong experience managing mid‑ to‑senior team members, with a track record of setting direction, delegating effectively, and nurturing talent.
• Strategic Storytelling & Data Mastery: Ability to turn raw data, audience insights, and market trends into clear, narrative‑driven media strategies that win client trust.
• Commercial Acumen: Strong understanding of agency commercial models, contract management, PRFs, and GroupM product integration.
• Communication & Influence: Exceptional written, verbal, and presentation skills; comfortable leading top‑to‑top senior meetings and navigating complex stakeholder dynamics.
• Resilience & Organisational Agility: Highly composed under pressure, capable of overseeing multiple high‑velocity show launches simultaneously while maintaining quality control.

Aufgaben

• Lead end-to-end media strategy for ITV, elevating campaign responses across broadcast, streaming, and performance channels so they are clear, creative, data-led, and compelling.
• Translate complex client challenges and market trends into actionable strategic frameworks that drive consumer attention and show engagement.
• Oversee testing roadmaps and learning agendas, ensuring every campaign response incorporates test & learn hypotheses and clear measurement models.
• Own diverse client relationships across ITV, acting as an indispensable strategic partner and the escalation point for day-to-day planning queries.
• Line manage, mentor, and inspire a dedicated planning team, including an Account Directors, Account Managers, Planners, and Execs.
• Manage workload distribution, delegate effectively, and set clear, motivating annual KPIs for direct reports.
• Contribute towards the overall commercial health of the account, identifying new revenue opportunities for the agency.

Kenntnisse

Senior Planning

Media Agency Experience

Line Management

Strategic Storytelling

Data Interpretation

Commercial Acumen

Communication & Influence

Jobbeschreibung

WPP Media in the UK is seeking an Associate Director, Planning to lead end-to-end media strategy for ITV across broadcast, streaming, and digital channels. As a senior planner, you will shape ideas, mentor a planning team, and act as a trusted partner to senior ITV stakeholders.

You should bring deep UK media knowledge, experience line-managing mid-to-senior staff, and a data-driven storytelling approach. The role is hybrid with a focus on delivering high-impact, growth-oriented campaigns.