Senior Media Manager

JR United Kingdom; London; On-site; GBP 50,000 - 90,000; Full time

Job summary

An established industry player is seeking a Senior Media Manager to lead strategic media planning aimed at enhancing candidate attraction. This pivotal role involves crafting tailored solutions using data-driven insights and commercial expertise to meet client hiring goals. You'll collaborate closely with sales teams, manage media strategies across various platforms, and provide actionable insights for campaign optimization. Join a dynamic team that values creativity, agility, and making a difference in the recruitment landscape. If you're passionate about media and recruitment, this opportunity is perfect for you.

Qualifications

• Extensive experience in media planning and buying is essential.
• Strong knowledge of candidate attraction channels is required.

Responsibilities

• Lead strategic media planning to drive candidate attraction.
• Develop comprehensive media strategies for diverse industries.

Skills

Media Planning

Client Management

Data Analysis

Social Media Marketing

Programmatic Advertising

Communication Skills

Education

Bachelor's Degree in Marketing or related field

Tools

Job Boards

CV Databases

Search Engine Marketing

Job description

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PageGroup is a global recruitment business operating in 37 countries worldwide with over 150 offices. Our purpose at PageGroup is to Change Lives, for our customers, our employees, and our investors. We are customer-led, people-powered, and insight-driven, and everything we do is underpinned by our values:

We Earn Trust

We do the right thing, even when it’s not the easy thing. It makes us different from other organizations. Being accountable and bringing our best is something we should do with pride, every day.

Grow Connections

We are connection-builders. We open doors, work together, and take our customers further. We create a culture where everyone’s welcome and where everyone can thrive.

Make a Difference

We keep looking forward, aiming to make a difference by being agile and adaptable. We are committed to being a driving force for positive change.

Role Purpose

The Senior Media Manager will lead strategic media planning to drive candidate attraction and support hiring goals for clients within Enterprise Solutions, including Outsourcing, advisory, and volume hiring.

This role combines commercial expertise, strategic execution, and data-driven insights to craft and deliver successful candidate attraction solutions. It requires a deep understanding of media platforms, industry trends, and candidate behaviors, focusing on creating tailored solutions to meet individual customer needs.

The role is part of the Channel Marketing team for Enterprise Solutions and Page Executive and reports to a remote manager. It has one direct report.

Primary duties

1. Client-facing – supporting pitch processes to understand client needs and align expectations
2. Collaborate with the sales team to create and present tailored candidate attraction plans for pitches, ensuring alignment with client needs and commercial objectives

Strategic Media Planning and Execution

1. Develop comprehensive and credible media strategies to attract talent across diverse industries and geographies
2. Create customized media plans using platforms such as job boards, CV databases, programmatic advertising, social media, and search engine marketing
3. Align media strategies with employer branding initiatives and recruitment objectives
4. Manage vendors as required

Reporting and Optimisation

1. Prepare regular reports and presentations for clients and internal stakeholders, demonstrating the impact of media strategies on recruitment outcomes
2. Provide actionable advice for campaign improvements based on data and insights

Team Leadership and Collaboration

1. Line management of the Global Media Manager, supporting effective delivery and career development
2. Work closely with recruitment consultants and operations teams to align media strategies with hiring needs
3. Coordinate with internal stakeholders on recruitment marketing initiatives

Key Skills and Competencies

• Extensive experience in media planning and buying, sector experience essential
• Strong knowledge of job boards, social media platforms, programmatic advertising, and candidate attraction channels
• Proven success in delivering recruitment campaigns within budget and timelines
• Excellent communication skills with client-facing experience
• Commercially savvy

Expected Behaviours

• Data-driven approach
• Responsive and agile
• Creative problem-solving
• Resilient, confident, and self-assured
• Culturally aware and internationally minded