Global Senior Social Media Manager

Aesop; London; Hybrid; GBP 50,000 - 80,000; Full time

Job summary

An innovative global retail organization seeks a Senior Social Media Manager to drive their social media strategy. This role focuses on building online communities and engaging customers through creative campaigns and storytelling. With a commitment to sustainability and inclusivity, the company offers a supportive environment for professional growth. As part of a dynamic team, you will collaborate across departments to enhance brand presence and advocate for social values. If you are a strategic thinker with a passion for social media, this opportunity is perfect for you.

Benefits

Flexible hybrid working

Generous product discounts

Paid volunteering days

Performance-based bonuses

Development resources

Employee assistance programs

Mindfulness subscriptions

Summer hours

Qualifications

• Extensive experience managing global social accounts.
• Ability to interpret and prioritize brand impact digitally.

Responsibilities

• Develop organic social media plans and campaigns.
• Manage content planning and community engagement.
• Monitor performance and recommend improvements.

Skills

Social Media Management

Storytelling

Project Management

Stakeholder Engagement

Creative Thinking

Communication Skills

Tools

Social Media Platforms

Job description

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Senior Social Media Manager | London

For over 35 years, Aesop has cultivated an inspiring and inclusive environment supporting employee growth. As a global retail organization, we offer professional development and career advancement opportunities.

Our meticulous approach to skincare involves using efficacious ingredients to create formulations that stir the self and senses. We seek considered and inspired individuals with diverse perspectives who bring out the best in themselves and others.

We aim to balance people, planet, and profit, actively reducing our environmental footprint. We are a certified B Corp committed to sustainability and inclusivity.

Role purpose

The Senior Social Media Manager will drive Aesop’s social media strategy, focusing on building online communities and connecting with customers. The role requires innovative thinking, attention to detail, team growth, and project management from inception to completion.

Responsibilities include:

• Develop organic social media plans, campaigns, and tactics for products, branding, and cultural moments.
• Support the Head of Digital Marketing and Social.
• Collaborate with creative, product, and brand teams to tell compelling stories.
• Manage content planning, delivery, execution, and community engagement.
• Utilize social tools to deliver campaigns and analyze impact.
• Build relationships with social platforms to identify opportunities.
• Oversee social asset production with creative teams.
• Present campaign plans and results to stakeholders.
• Monitor performance, optimize strategies, and recommend improvements.
• Champion brand values across social activations.
• Engage communities to increase awareness and affinity.
• Manage regional channels with platform-specific strategies.
• Collaborate across marketing, PR, regional, and content teams.
• Drive growth of brand advocates in partnership with PR.

This is a full-time hybrid role based in London, with three days in-office and two remote.

What we are looking for

• Open-mindedness and curiosity to understand others and diverse perspectives.
• Commitment to inclusivity and psychological safety.
• Extensive experience managing global social accounts.
• Expertise in all major social media platforms.
• Strong storytelling and presentation skills.
• Creative thinking and originality in digital ideas.
• Highly organized with multiple campaigns/projects management skills.
• Effective communicator and stakeholder manager.
• Ability to interpret and prioritize brand impact digitally.
• Leadership experience in a similar global role.
• Stakeholder engagement and cross-functional collaboration skills.
• Retail experience is a plus but not required.

What’s on offer

We promote a holistic employment approach, supporting professional growth, wellbeing, and community engagement through the Aesop Foundation, volunteering, and matching programs. Benefits include:

• Flexible hybrid working.
• Generous product discounts and allocations.
• Paid volunteering days.
• Performance-based bonuses.
• Development resources, including LinkedIn Learning and training.
• Employee assistance programs, mindfulness subscriptions, and summer hours.

We are committed to diversity, inclusion, and belonging, recognizing their role in our success.