Senior Events & B2B Partnerships Lead

Maslows; Greater London; Hybrid; GBP 70,000 - 100,000; Full time

Job summary

Maslow’s is seeking a Senior Events & Commercial Partnerships Manager to drive B2B sales, secure key corporate partners, and lead revenue-generating event activities across our Fitzrovia, Soho and Kensington houses. You will build relationships, set pricing, and guide the events team to maximise commercial opportunities.

This role operates Monday–Friday on-site, reporting to the events leadership, with a strong emphasis on outbound growth, client acquisition, and delivering measurable revenue

Qualifications

• Senior B2B sales experience with outbound prospecting and closing revenue targets.
• Proven ability to secure long-term corporate partnerships and sponsorships.
• Experience in events or venue sales within hospitality or fast-paced client-facing environments.
• Strong pricing sense, terms negotiations, and adaptability to policy.

Responsibilities

• Drive business development (B2B) and win new corporate clients.
• Develop commercial partnerships and sponsorships for revenue growth.
• Lead Event Sales and revenue generation initiatives.
• Set pricing, rates and terms to optimise yield and demand.
• Lead the Events Team and oversee day-to-day decisions, budgeting, and reporting.
• Maintain overall responsibility for all events.

Skills

Senior B2B sales

Outbound sales

Team leadership

Revenue targets

Relationship building

Pricing & terms negotiation

Excellent communication

Job description

Maslow’s is seeking a Senior Events & Commercial Partnerships Manager to drive B2B sales, secure key corporate partners, and lead revenue-generating event activities across our Fitzrovia, Soho and Kensington houses. You will build relationships, set pricing, and guide the events team to maximise commercial opportunities.

This role operates Monday–Friday on-site, reporting to the events leadership, with a strong emphasis on outbound growth, client acquisition, and delivering measurable revenue