Senior Engagement Marketing Executive

Oddbox; Greater London; On-site; GBP 55,000 - 75,000; Full time

Benefits offered by this job

33 days holiday

Not-Sick Days

Cycle to Work

Learning & Development Budget

Discount on Oddbox produce

Volunteer days

Wellbeing support

Health plan

Job summary

Oddbox is seeking a Senior Engagement Marketing Executive to plan and execute high-impact campaigns that deepen loyalty and drive customer lifetime value. You will collaborate with teams across the business to deliver initiatives supporting AOV and retention, using data and insights to shape our engagement strategy.

You will own day-to-day engagement marketing activity, work with internal and external partners, and coordinate campaigns aligned with the marketing calendar to drive value and

Qualifications

• Proven track record delivering customer engagement campaigns.
• Strong knowledge of data privacy and consent in customer comms.
• Experience in ecommerce/retail partnerships marketing.

Responsibilities

• Plan and execute engaging campaigns to deepen loyalty and drive customer lifetime value.
• Collaborate with cross-functional teams to align lifecycle plans.
• Develop audience segments using customer data and insights.
• Coordinate campaigns around key moments in the marketing calendar.
• Track performance and share actionable insights with stakeholders.
• Manage partnerships from outreach to post-campaign evaluation.

Skills

Engagement marketing

Lifecycle marketing

Campaign planning & execution

Data-driven decision making

CRM proficiency

Stakeholder collaboration

Analytics & reporting

Tools

CRM platforms

Marketing automation tools

Email marketing tools

Job description

• We’re looking for a Senior Engagement Marketing Executive to plan and execute engaging, high-impact campaigns that deepen loyalty and drive customer lifetime value. You’ll work collaboratively with teams across the business to deliver initiatives that support average order value and retention, using data and insights to shape our engagement strategy
• You’ll take ownership of day-to-day engagement marketing activity, collaborating with colleagues internally, as well as external partners, to deliver campaigns and promotions that support our business goals
• Coordinate tactical campaigns and promotions aligned with key moments in the marketing calendar to drive average order value and customer retention
• Manage partnerships from initial outreach and negotiation, to campaign execution and post-campaign performance evaluation
• Develop tailored engagement strategies for different customer cohorts, using customer data and insights to build audience segments
• Write and present clear engagement marketing strategies to align cross-functional teams with the lifecycle team’s plans
• Draft detailed creative briefs and collaborate closely with the brand team to produce compelling, on-brand campaign assets
• Proactively identify and test new opportunities which support priority business metrics - improving customer retention or increasing customer spend
• Track and report on campaign performance, sharing actionable insights, learnings and recommendations with stakeholders
• Maintain high standards for customer data, consent, privacy and brand consistency across all communications

Benefits

• 33 days holiday per year (incl. Bank Holidays)
• 4 ‘Not-Sick’ Days per Year
• Cycle to Work Scheme
• Learning & Development Budget
• Discount on Oddbox fruit and veg
• 2 days Volunteer days per year
• Wellbeing support through YuLife & coaching through More Happi
• Bupa Health Cash Plan

Excellent written communication skills and a keen eye for detailStrong organisational and project management skills, with the ability to manage multiple priorities and deadlinesExperience delivering customer engagement or lifecycle marketing campaigns in a fast-paced environmentA good understanding of data protection, consent and best practice in customer communicationsStrong understanding of customer segmentation and personalisationA collaborative approach and the confidence to work with stakeholders across different teamsConfidence using campaign performance data to evaluate results and identify opportunities to improveAre customer-centric, always looking for ways to improve the customer journeyHave a proactive approach, anticipating challenges and thinking of creative solutionsThrive in a fast-paced environment, confidently balancing multiple workstreamsAre a collaborative team player, committed to supporting and driving team goalsExperience with CRM, email marketing or marketing automation platformsExperience working with customer data, analytics or reporting toolsKnowledge of ecommerce, retail or partnerships marketing