Senior Digital Marketing Manager - Acquisition

Blu Digital; London; On-site; GBP 60,000 - 90,000; Full time

Job summary

A leading ecommerce brand is seeking a Senior Digital Marketing Manager - Acquisition to spearhead their digital marketing efforts. This role is pivotal in defining and executing cohesive marketing strategies and optimizing multi-channel performance, offering a significant opportunity for impact and growth within the organization.

Qualifications

• Experience in B2C customer acquisition within ecommerce.
• Strong understanding of multi-channel marketing.
• Proficient in using analytics tools.

Responsibilities

• Define and execute a multi-channel marketing strategy.
• Manage marketing budgets and analyze ROI.
• Collaborate with teams to optimize conversion.

Skills

PPC

Paid Social

SEO

Analytics

Communication

Tools

Google Analytics

Job description

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Senior Digital Marketing Manager - Acquisition, London

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Client:

Blu Digital

Location:

London, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

661edc42129f

Job Views:

26

Posted:

22.06.2025

Expiry Date:

06.08.2025

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Job Description:

Senior Digital Marketing Manager - Acquisition
Cheshire

My client is a leading ecommerce brand in their niche and is looking for their first senior hire in digital to be responsible for PPC, Paid Social, and SEO. This pivotal role, reporting to the Director of Ecommerce, offers a unique opportunity to make a significant impact within the organisation.

You will be responsible for defining and executing a comprehensive multi-channel marketing strategy, managing marketing spend budgets and ROI across various acquisition channels such as Paid Search, SEO, and Affiliate Marketing, and collaborating closely with cross-functional teams to optimise conversion and customer performance. You will also be tasked with analysing performance metrics to adjust strategies, monitoring industry trends, and competitor activity to ensure the company remains at the forefront of its market.

Ideally, you will have experience in B2C customer acquisition within an ecommerce environment or agency side, a strong understanding and hands-on experience in marketing across online channels, proficiency in analytics tools including Google Analytics, and excellent communication skills to engage effectively with stakeholders at all levels.

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