Senior Digital Analytics Lead: Growth & Insights

Kingfisher

Greater London

Hybrid

GBP 55,000 - 75,000

Full time

2 days ago
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Job summary

Kingfisher is seeking a Senior Digital Analyst to turn digital data into actionable insights that drive commercial performance and customer experiences. The role spans Digital Analytics, eCommerce, Digital Product, Commercial and AI teams, with an expectation of ~60% in-person collaboration at our London offices.

You will lead analytics to identify growth, partner with B&Q, Screwfix and Castorama, and mentor junior analysts while shaping the digital data roadmap and data quality processes.

Qualifications

  • Experience in digital analytics across ecommerce and/or digital product.
  • Proven ability to turn complex data into commercial insights and actionable recommendations.

Responsibilities

  • Lead digital analysis to uncover growth opportunities and drive data-led optimisation across key business areas.
  • Partner with stakeholders to deliver actionable insights that influence commercial and customer decisions.
  • Apply analytical techniques to identify root causes, evaluate performance and translate data into recommendations.
  • Collaborate with Commercial and AI teams to define KPIs and evaluate personalisation and AI-powered experiences.
  • Champion digital analytics by enabling self-service insights and data quality.

Skills

Digital analytics
Ecommerce analytics
Digital product analytics

Tools

Google Analytics
Contentsquare
Looker Studio
Power BI
Tableau
Tealium iQ
GTM
Google BigQuery

Job description

Kingfisher is seeking a Senior Digital Analyst to turn digital data into actionable insights that drive commercial performance and customer experiences. The role spans Digital Analytics, eCommerce, Digital Product, Commercial and AI teams, with an expectation of ~60% in-person collaboration at our London offices.

You will lead analytics to identify growth, partner with B&Q, Screwfix and Castorama, and mentor junior analysts while shaping the digital data roadmap and data quality processes.

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