Senior Data Scientist: MMM & LTV for Growth (Remote UK)

Clearly Jobs Ltd.; Greater London; Remoto; GBP 81.000 - 99.000; Tempo pieno

Vantaggi offerti da questo lavoro

Fully remote within the UK

Descrizione del lavoro

Clearly Jobs Ltd. is seeking a Senior Data Scientist to own marketing analytics, build MMM and LTV models, and run experiments that shape budget and growth in a data-driven business.

You will collaborate with Performance Marketing to evaluate channel performance, deploy predictive models using Python and SQL, and translate insights into actionable recommendations while scaling investment across UK channels.

Competenze

• Strong commercial experience in Marketing Mix Modelling (MMM).
• Experience measuring incrementality and designing marketing experiments.
• Expertise in customer lifetime value (LTV) modelling.
• Strong understanding of marketing performance, attribution and channel effectiveness.
• Advanced SQL and Python skills.
• Experience working with Snowflake and dbt.
• Strong statistical and causal inference knowledge.
• Ability to communicate complex analytical findings to non-technical stakeholders.
• Experience partnering closely with performance marketing teams.

Mansioni

• Own and develop the Marketing Mix Modelling (MMM) framework to guide marketing investment decisions
• Analyse channel effectiveness and identify diminishing returns across paid media channels
• Build and maintain Lifetime Value (LTV) models that support acquisition and budgeting decisions
• Measure marketing incrementality through experimentation, lift studies, geo-testing and causal inference techniques
• Translate modelling outputs into clear budget recommendations and commercial actions
• Partner with marketing stakeholders to optimise customer acquisition performance as marketing investment scales
• Develop predictive models and advanced analytics solutions using Python and SQL
• Leverage AI tools to accelerate coding, experimentation and analytical workflows
• Drive best practice across marketing measurement, attribution and performance analytics

Conoscenze

MMM

Incrementality

LTV modelling

Attribution

SQL

Python

Snowflake

dbt

Statistics

Causal inference

Stakeholder comms

Descrizione del lavoro

Clearly Jobs Ltd. is seeking a Senior Data Scientist to own marketing analytics, build MMM and LTV models, and run experiments that shape budget and growth in a data-driven business.

You will collaborate with Performance Marketing to evaluate channel performance, deploy predictive models using Python and SQL, and translate insights into actionable recommendations while scaling investment across UK channels.