Senior Brand Manager — Growth & Innovation (Hybrid)

Premier Foods; St Albans; Hybrid; GBP 70,000 - 95,000; Full time

Benefits offered by this job

Hybrid working

Competitive salary

Bonus

Pension

Private medical insurance

Life assurance

Employee discount

Learning & development

Job summary

Premier Foods in the UK is seeking a Senior Brand Manager for the Mr Kipling portfolio. You will own significant areas of the portfolio, transform consumer and market insights into winning plans, and mobilise cross-functional teams to deliver brilliantly.

This role requires brand marketing experience in FMCG, strong commercial acumen, and a proactive ownership mindset to turn strategy into action with UK retailers. Hybrid working available.

Qualifications

• FMCG brand marketing experience at Brand Manager or Senior Brand Manager level required.
• Strong commercial acumen with experience managing budgets and delivering results.
• Passion for consumer insight, innovation and building brands people love.
• Excellent influencing and stakeholder management skills.
• Ownership-driven mindset with the ability to turn strategy into action.

Responsibilities

• Own key areas of the Mr Kipling portfolio and deliver against commercial objectives.
• Turn consumer, shopper and market insights into winning growth plans.
• Lead innovation projects from concept through to launch and post-launch optimisation.
• Develop compelling brand activations across digital, social and retail channels.
• Partner with Sales, Category and Commercial teams to drive customer success.
• Coach and develop our Marketing Graduate whilst leading cross-functional project teams.

Skills

FMCG brand marketing

Budget management

Consumer insight

Stakeholder management

Strategic thinking

Job description

Premier Foods in the UK is seeking a Senior Brand Manager for the Mr Kipling portfolio. You will own significant areas of the portfolio, transform consumer and market insights into winning plans, and mobilise cross-functional teams to deliver brilliantly.

This role requires brand marketing experience in FMCG, strong commercial acumen, and a proactive ownership mindset to turn strategy into action with UK retailers. Hybrid working available.