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Premier Foods, owner of Mr Kipling, is seeking a commercially sharp Senior Brand Manager to shape the next growth phase. You will own significant parts of the portfolio, translate insights into growth and mobilise teams for standout execution with UK retailers.
You will lead innovations, activate the brand across digital and retail channels, and collaborate with Sales and Commercial teams while mentoring a Marketing Graduate on cross-functional projects.
Mr Kipling is an iconic £220m RSV brand with ambitious plans for growth, built around a simple belief: bringing a little joy and putting the cherry on top of everyday life.
We are looking for a commercially sharp and ambitious Senior Brand Manager to help shape what comes next. This is a high-impact brand leadership opportunity where you will own significant areas of the portfolio, turn consumer and category insight into winning choices, and mobilise teams across the business to deliver them brilliantly.
This is not a role for someone who simply manages a plan. It is for someone who sees opportunities, creates momentum and makes things happen, from upstream innovation and brand strategy through to standout execution with UK retailers.