Senior BD Leader, Marketing Intelligence

Vertical Advantage; Greater London; On-site; GBP 100,000 - 150,000; Full time

Job summary

Vertical Advantage is growing its marketing intelligence business and seeking a senior Business Development Director to own the full new business cycle from prospecting to close and onboarding.

You will identify and convert strategic opportunities across brands and agencies globally in a consultative, value-driven manner, building relationships with senior marketers and commercial decision-makers while shaping the BD function as the company scales.

Qualifications

• 5+ years of experience in Business Development, Partnerships, Sales or a revenue-focused role.
• Experience within advertising, media, marketing technology, SaaS.
• Strong track record of winning and growing strategic client relationships.
• Experience selling to senior stakeholders within brands, agencies or media businesses.
• Strong consultative selling and commercial negotiation skills.
• Experience working in a high-growth or scale-up environment.
• An interest in data, measurement, insights and evidence-led marketing.
• The curiosity and commercial intelligence to quickly understand a sophisticated product and communicate its value.

Responsibilities

• Own the full new business cycle, from prospecting through to close and onboarding.
• Build and manage a strong pipeline of strategic ICP accounts.
• Develop relationships with senior marketing, media, strategy and commercial leaders.
• Identify new budget holders and commercial opportunities across the modern marketing ecosystem.
• Lead insight-led, consultative sales conversations and pitches.
• Represent the business at industry events, meetings and networking opportunities.
• Work closely with Client Strategy, Product, Data and Revenue teams to deliver strong client outcomes.
• Maintain disciplined pipeline management, forecasting and reporting.
• Help develop BD processes, best practices and the commercial strategy as the business scales.

Skills

Business development

Partnerships

Sales

SaaS

Advertising & media

Job description

Vertical Advantage is growing its marketing intelligence business and seeking a senior Business Development Director to own the full new business cycle from prospecting to close and onboarding.

You will identify and convert strategic opportunities across brands and agencies globally in a consultative, value-driven manner, building relationships with senior marketers and commercial decision-makers while shaping the BD function as the company scales.