Senior B2B Content Marketing Strategist

Interact Software; Manchester; Híbrido; GBP 42 000 - 54 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

25 days leave

Cycle to work

Life Insurance

Pension scheme

Healthshield

Phone reimbursement

Gym membership & lunch

Resumo da oferta

Interact is seeking a Content Marketing Executive to bring our campaigns to life with engaging, high-quality content for HR, internal comms and IT audiences. You’ll craft narratives across formats to inform, inspire and drive action, strengthening our brand and generating demand.

From thought leadership to customer stories, social content and web copy, you’ll work with Brand, Events, Creative and Sales on cross-functional campaigns in a remote-friendly team primarily based in Manchester.

Qualificações

• 5+ years' experience in B2B content marketing with a focus on internal comms, HR and IT audiences.
• Excellent copywriting skills with a strong portfolio.
• Experience writing for social channels and programming content around business priorities.
• Proven history on multimedia campaigns.
• Experience interviewing customers and internal experts for case studies and data reports.
• Experience using AI to optimise efficiencies with human oversight.
• Experience with Semrush for SEO content strategy.
• Experience with Google Search Console to analyse content performance.

Responsabilidades

• Draft content for articles, blogs, guides, ebooks, templates, infographics, emails, interactive content, and more.
• Assist with asset creation for LinkedIn and YouTube.
• Contribute to content calendars and keep them up to date.
• Collaborate with Brand, Events, Creative and Sales on cross-functional campaigns.
• Support wider business with ad hoc writing, imagery, video and presentation requests.
• Maintain content governance and standards.
• Engage in competitor analysis and content research including AI prompt analysis.

Conhecimentos

Copywriting

SEO content strategy

AI content tooling

Content strategy

Interviewing for case studies

Ferramentas

Semrush

Google Search Console

Descrição da oferta de emprego

Interact is seeking a Content Marketing Executive to bring our campaigns to life with engaging, high-quality content for HR, internal comms and IT audiences. You’ll craft narratives across formats to inform, inspire and drive action, strengthening our brand and generating demand.

From thought leadership to customer stories, social content and web copy, you’ll work with Brand, Events, Creative and Sales on cross-functional campaigns in a remote-friendly team primarily based in Manchester.