Sales Executive

British Red Cross; Salford; Hybrid; GBP 26,000 - 36,000; Full time

Benefits offered by this job

Flexible working

36 days annual leave

Pension scheme up to 6%

Learning & Development

Discounts

Cycle2Work

Job summary

British Red Cross in Salford is seeking a Sales Executive to convert conversations into life-saving outcomes. This hybrid role involves both home-based and in-office work, with an induction and ongoing training to support performance and customer care.

You will handle inbound and outbound calls, build client relationships, and guide customers to the right training solutions, aiming to exceed sales targets while maintaining compassionate service.

Qualifications

• Willingness to learn and complete a 6-week induction training.
• Excellent communication and interpersonal skills.
• Confident telephone manner and sales ability.
• Strong computer skills and attention to detail.
• Self-motivated, target-driven mindset.
• Team player focused on client outcomes.
• Ability to close sales and handle objections.

Responsibilities

• Speaking with customers by telephone inbound calls and outbound follow-ups to promote first aid training, mental health courses and automatic external defibrillators in a supportive environment.
• Building relationships and identifying opportunities for additional sales.
• Responding to enquiries promptly with professionalism and care.
• Keeping accurate records in our CRM database and booking systems.
• Confirming details of bookings accurately in writing by email.
• Meeting and exceeding targets through calls and bookings.

Skills

Telephone sales

CRM

Customer service

Interpersonal skills

Closing sales

Team player

Tools

CRM software

Job description

Location: Salford - Hybrid, x3 Days from home and x2 days (usually Mondays and Tuesdays) in the Salford Office.

Contract: Permanent

Are you ready to turn conversations into impact which will help people prepare for life-saving moments?

Do you enjoy talking to people on the telephone? Could you work in an inbound sales role where every call could make a difference to someone's life?

As a Sales Executive, you’ll help keep Red Cross Training at the forefront of first aid education. You’ll connect with customers, understand their needs, and guide them to the right training solutions.

Want a sales role that’s driven by compassion and purpose? Take your career to the next level with the British Red Cross

What will a day in the life of a Sales Executive involve?

• Speaking with customers by telephone inbound calls and outbound follow-ups to promote first aid training, mental health courses and automatic external defibrillators in a supportive environment.
• Building relationships and identifying opportunities for additional sales.
• Responding to enquiries promptly with professionalism and care.
• Keeping accurate records in our CRM database and booking systems.
• Confirming details of bookings accurately in writing by email.
• Meeting and exceeding targets through calls and bookings.

To be a successful Sales Executive, what will you need?

• A willingness to learn, participate and commit to our x6 week induction training programme.
• Excellent communication and interpersonal skills.
• Confident telephone manner and sales skills.
• Strong computer skills and attention to detail.
• A self-motivated, target-driven mindset.
• A drive to work in partnership to give the best outcomes for your clients by helping save lives.
• A team player mentality.
• Confidence in closing sales and handling objections.

Interested?

The closing date for applications is 23.59hrs on Thursday 22nd of October 2026 with interviews to follow.

In return for your commitment and expertise, you’ll get:

• Flexible working: Remote and hybrid working, flexitime, compressed hours, and job sharing.
• Holidays: 36 days annual leave (including bank holidays) + option to buy 5 extra days.
• Pension scheme: Up to 6% contributory pension.
• Learning & Development: A range of career & learning opportunities.
• Discounts: Blue Light Discount Card, Tickets For Good & employee benefits platform..
• Cycle2Work: Lease a bicycle through the scheme.

We are proud to be a Disability Confident and Carers Confident employer.

We are dedicated to building an inclusive, equitable and wellbeing-focused culture where everyone feels safe, valued and can thrive. Guided by our Equity, Diversity, Inclusion and Wellbeing Strategy, we foster belonging, psychological and physical wellbeing, and work to remove barriers to fair opportunities. Grounded in compassion and anti-racist practice, we listen to diverse voices, value lived experience and create environments where staff and volunteers can succeed. Join us and be part of an organisation that leads with care, celebrates difference and helps everyone succeed.

Together, we are the world's emergency responders