Sales Director

Aimbridge Hospitality EMEA; Newport; Hybrid; GBP 70,000 - 110,000; Full time

Benefits offered by this job

Training

Staff discounts

Wagestream

Employee Assistance Programme

Flexible working

30 days holiday

Staff meals

Bonus opportunity

Career breaks

Job summary

Mercure Newport, part of Aimbridge Hospitality EMEA, seeks a commercially driven Sales Director to expand revenue through new business development and corporate partnerships. You will champion the hotel in the local business community, develop meaningful partnerships, and drive accommodation and events sales.

The role focuses on out-of-market engagement, networking and creating opportunities that convert to lasting commercial relationships, with collaboration across hotel teams to maximise

Qualifications

• Experience in hospitality sales is essential.
• Proven ability to drive revenue growth through new business development, account management and community engagement.
• Strong networking, presentation and external representation skills.

Responsibilities

• Develop and drive revenue growth through new business development and corporate partnerships.
• Build and nurture relationships with local organisations and the corporate market.
• Create opportunities for accommodation, meetings and events business across the hotel.
• Position Mercure Newport as a leading destination within Newport and surrounding areas.
• Collaborate with hotel teams to convert opportunities into lasting commercial partnerships.

Job description

Mercure Newport is a contemporary city-centre hotel at the heart of one of Wales' most exciting and fast-growing business destinations. Combining modern accommodation, meetings and events facilities, and food & beverage experiences, the hotel is perfectly positioned to serve both business and leisure guests.

We're looking for a commercially driven Sales Director who can help unlock the hotel's full potential by building meaningful relationships, identifying new opportunities, and establishing Mercure Newport as a destination of choice within the local community and wider corporate market.

What Is in It for You?

As part of the Aimbridge team, you'll have access to industry-leading benefits, including:

• Industry-leading training and leadership development opportunities
• Hotel discounts portfolio-wide, including staff rates and up to 50% off food, beverage and spa experiences
• Access to Wagestream, allowing you to stream up to 40% of earned pay and build savings automatically
• 24/7 access to our Employee Assistance Programme
• Flexible working opportunities
• Minimum of 30 days holiday
• Staff meals provided whilst on duty
• Competitive salary and bonus opportunity
• Career and lifestyle breaks to support key life events

A Day in the Life of…

This is not a desk-based sales role. We are looking for an ambitious, relationship-driven commercial leader who thrives on being out in the market, building connections and creating opportunities that others might miss.

As Sales Director for Mercure Newport, you will be the driving force behind the hotel's commercial success. Working closely with the General Manager, you will champion the hotel within the local business community, developing meaningful partnerships that generate new revenue opportunities across both accommodation and food & beverage.

A key focus of the role will be identifying innovative ways to attract local business into the hotel. Whether that's creating networking events, developing partnerships with local organisations, securing private dining opportunities, supporting community initiatives, or introducing fresh concepts that make the hotel a destination for local people, you'll be expected to think creatively and act decisively.

Alongside this, you'll build and strengthen relationships with corporate clients, driving accommodation, meetings and events business throughout the week while increasing market share across Newport and the surrounding region.

This is a hands-on role for someone who enjoys opening doors, creating conversations and turning opportunities into long-term commercial partnerships. Whilst there is no direct line management responsibility, you'll work collaboratively across the hotel, influencing colleagues, championing commercial thinking and ensuring opportunities are identified and converted at every stage of the guest journey.

Success in this role will come from your visibility within the market, your ability to build trusted relationships and your passion for finding new ways to drive revenue, enhance guest experiences and raise the profile of the hotel.

What Do We Need From You?

We're looking for an experienced hospitality sales professional who is energetic, commercially minded and passionate about building relationships.

You'll have a proven track record of driving revenue growth through new business development, account management and community engagement. Comfortable networking, presenting and representing the hotel externally, you'll be confident building partnerships that deliver sustainable commercial results.

You'll be naturally curious about your market, motivated by finding opportunities and energised by meeting new people. Most importantly, you'll be someone who enjoys being visible, proactive and focused on delivering measurable results.

Experience within hotel sales is essential, alongside a strong understanding of corporate, meetings and events, and local market business development. We're looking for someone who combines commercial awareness with creativity, bringing fresh ideas that help position Mercure Newport as a leading destination within the city.

Above all, you'll share our passion for hospitality and our commitment to creating exceptional experiences for every guest.

Interested?

If you're ready to make your mark in Newport, build lasting business relationships and create new commercial opportunities that place Mercure Newport at the heart of the local community, we'd love to hear from you.